Business Objectives Flashcards
What are Objectives?
Specific targets of performance should contain the action to be performed, condition under which it should be performed and time which it should be performed
SMART Objectives
Specific
Measurable
Agreed/Attainable
Realistic / Relevant
Timely
Importance of Objectives
Act as a guide for employees and the employer to follow
Gives employees a sense of direction
Used as a tool to analyse performance of business
Important in decision making
Facilitates Evaluation
Types of Objectives
Short Term - specific objectives (12-18 months)
Medium Term - 1-4 Years
Long Term - General Objectives
Mission Statement
Outlines the main aim of the business and gives clear outline of business’ aspirations and values. Should give a clear indication of purpose, outline the legitimacy, describe values/objectives/ tactics/ reasons for existence, be consumer oriented and answer employee/stakeholder needs.
Co-operate Objectives
Helps narrow focus of how a business plans to achieve its vision/mission. Often set by senior management
Strategic Objectives
Medium/Long Term - refer to organizations aims or responses to address major change and outline how firm plans to achieve corp objectives
Operational Objectives
Short Term organizational objectives necessary to achieve long term objectives. Managed by lower level management (supervisors)
Divisional Objectives
The divisions in the business and are set by senior managers
Departmental Objectives
Set by various departments
Directors Main Objectives
Direct stratergy and major decision making, retain control,
Shareholders Main Objectives
Receive dividends, share in profitability of business
Workforce Main Objectives
Receive a fair wage,ensure good working conditions,secure jobs through expansion
Customers Main Objectives
obtain good value for money, receiver high levels of customer service
Suppliers Main Objectives
Continue to sell profitability to business, to be paid promptly