Business behaviour Flashcards
First degree price discrimination
Each consumer is charged the maximum they are willing and able to pay
Second degree price discrimination
Consumers are given a range of similar products with different pricing options
Third degree price discrimination
Consumers are divided into different groups based on some characterises. Each group is then charged a different amount
Conditions for price discrimination
Holds price setting power
Prevent second hand resale
Ability to segment market with different elasticities
Kinked demand curve
Firms in oligopolistic markets will be worse off from any change in price
Cournot model
Firm choices output, market set price
Reaction function (Cournot model)
How a firm’s optimal output varies according to the output chosen by their rivals
Cournot equilibrium
Where both firm’s actual output is the same as what the other firm predicted it would be
Bernard model
Firms chooses price and market determines output
Leads to he Bernard paradox where an oligopolistic model behaviours like a market in perfect competition as each firm has an incentive to undercut their rivals by a small amount, leading to a race to the bottom
Theory of contestable markets
Price and output is not determined by level of competition but whether there is a threat of competition
Hit and run strategy
A firm enters a market only to make short run profits and then leaves
Barriers to contestable markets
Economies of scale
Legal barriers
Sunk costs
Collusion
Normal profit
Cover all costs, including the opportunity cost of the business
Supernormal profit
Any profit above the normal profit level