BUSI 730 - Strategic Allocation of Financial Resources Flashcards
Describe the 4 perspectives of the Balanced Scorecard (BSC).
- FINANCIAL - how do we measure success in productivity and revenue?
- CUSTOMER - how do we create value for our customers? how do we attract, retain, & deepen customer relationships? (ex: low-cost, product leadership, customer solutions, etc.)
- PROCESS - what do we need to be good at? operations, customer management, innovation, regulations, social/environment processes, etc.
- LEARNING & GROWTH - what do we need to do to continually improve our processes and customer relationships? HR (skills, training, knowledge), IT (systems, databases, networks), Organizational (goal alignment, culture/climate, knowledge-sharing, etc.)
Strategies accomplish which 2 principle functions?
- Creates a COMPETITIVE ADVANTAGE
2. Provides guidance on where RESOURCES should be allocated
Two essential components of strategy:
- Clear statement on company’s intentions - how is it going to use it’s advantage to be better than the competition?
- Define a scope for the intended strategy - certain customer segment? geographic locations? product line breadth? where will they compete most aggressively?
Describe a Strategy Map
A STRATEGY MAP puts the strategy into a graphic form based on the BSC perspectives. Arrows show the relationships among the strategic objectives. Learning & Growth provide the foundation for the strategy based on organizational capabilities.
ABC Costing System vs. Standard/Traditional Costing System
ABC system allocates overhead (indirect expenses) directly to products based on the proportion that each product demands of the expense/activity.
Standard system allocates overhead based on the proportion of quantities produced. Very simple but not accurate.
Describe 2 fundamental parameters of ABC costing.
- Estimate the COST RATE for each resource/expense. Divide the cost by the capacity it supplies. usually expressed as cost per hour or cost per square foot.
- Estimate how much of each resource/expense is used for each activity.
Benefits of ABC costing:
- Improved profitability due to the identification of high cost and inefficient processes
- Increased accuracy and relevance to managerial decision making
BSC: Customer
Name some customer metrics that serve as leading indicators of future revenue and profit performance.
customer satisfaction
customer loyalty
willingness to recommend (aka Net Promoter Score)
NOTE: Service companies must focus on customer costs and profitability more than manufacturing companies because they are much more customer driven.
BSC: Customer
Describe the WHALE CURVE
A whale curve is used to measure customer profitability.
It graphs cumulative profits versus customers. A typical whale curve shows that 20% of the most profitable customers generate 180% of profits (should aim to penetrate them) while the 20% least profitable lose 80% of the net profits (should aim to transform them).
Large companies are usually on either end of the spectrum (rarely in the middle).
BSC: Customer
Name ways to increase customer profitability.
- Process improvements - ex: customer service improvements
- ABC costing and pricing
- Managing relationships - providing more than one service to a customer
- Pricing Waterfall - special allowances and discounts given to increase customer loyalty
- Salesperson Incentives - encourage salespeople to close deals and generate revenues from profitable customers and avoid the unprofitable ones.
- Life-Cycle Profitability - tracking costs throughout the duration of the relationship with the customer
BSC: Process
Define the THEORY OF CONSTRAINTS
The Theory of Constraints focuses on managing bottlenecks in order to increase operating income (contributions, investments, and operating income)
BSC: Process
Describe 3 different types of Facility Designs
Process Layout (aka job shop or functional layout)
Product Layout (aka flow shop layout)
Group Technology (aka cellular manufacturing)
BSC: Process
Basics of Process Layouts
All similar equipment or functions are grouped together.
Reduces costs related to moving, storing, and other non-value-added costs.
Ex: Bank or Office setting
BSC: Process
Basics of Product Layout
Assembly line, high-volume products
Product moves to the place beside where the parts are stored.
Ex: Auto manufacturing
BSC: Process
Basics of Group Technology
Grouping machines together in one place to reduce waiting time and increase visual control
Generally U-shaped so that workers can observe each other.