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Media Studies > Black Panther > Flashcards

Black Panther Flashcards

1
Q

What does the BBFC stand for?

A

The British Board Of Film Classification

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2
Q

What does the BBFC do?

A

Age rates film and video releases in the UK

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3
Q

Why is Black Panther 12a?

A

Several main characters either die or almost die, women are seen wearing dresses that show cleavage, it’s fairly violent but the combat is fantastical and there’s a strong moral code to most of conflict

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4
Q

What are Convergent platforms?

A

Phone, TV, laptop, ipad, computer

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5
Q

Define circulation

A

The number of copies, formats and units of a product distributed globally

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6
Q

What are the different methods of circulation of Black panther?

A

It can be purchased on streaming sites, it’s possible to watch on a mobile phone, illegal streaming and downloading

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7
Q

Define a prosumer

A

A consumer who becomes involved in designing and creating fan art from existing properties

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8
Q

Define a consumer

A

A person who purchases a product or service being sold to them

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9
Q

What’s the name of the social media campaign to let underprivileged kids watch the movie?

A

Blackpantherchallenge

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10
Q

Who was funds raised for so they could see Black Panther in cinemas?

A

“Boys and Girls club of Harlem”

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11
Q

What’s significant about Marvel as a franchise?

A

They’re the highest grossing film franchise (grossing over $29 billion across 33 films at the global box office)

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12
Q

How much was Marvel bought by Disney for in 2009?

A

$4.24 billion

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13
Q

Why is Black Panther commercially successful?

A

Broke records for the highest opening weekend in the USA, grossed well over $1billion worldwide with 48% of profits from non US countries

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14
Q

What was Black Panther nominated for?

A

Best picture academy award

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15
Q

What Oscar’s did Black Panther win?

A

Costume, product design, original soundtrack

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16
Q

What was the political activist group established to provide armed monitoring of police behaviour?

A

The Black Panther Party

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17
Q

When did Tommie Smith and John Carlos display black power at the olympics?

A

October 16th 1968

18
Q

What political movement has highlighted the disparity between black and white people in the film industry?

A

oscarssowhite

19
Q

Define Vertical Integration

A

Expansion strategy where one company takes control over one or more stages in the production/distribution of a product

20
Q

Evidence that Disney don’t have complete ownership of Marvels superhero universe

A

They entered a deal with Sony to produce a new version of the character Spider-Man in their shared universe

21
Q

Name the tv shows Netflix and marvel signed a deal with in 2013 that were based around superheroes

A

Punisher and Daredevil

22
Q

Define Synergy

A

Where 2 or more organisations work together for a higher commercial gain

23
Q

Give examples of synergy

A

Black Panther soundtrack featuring Kendrick Lemar, Hasbro toys x marvel, Lexus LC-500

24
Q

Where was the Black Panther teaser trailer shown to obtain a wider demographic?

A

NBA Super Bowl games (during the breaks)

25
Q

How were female audiences targeted to watch Black Panther?

A

A catwalk show at New York fashion week , features in numerous fashion magazines

26
Q

What percentage of people were women who bought a ticket to watch Black Panther in its opening weekend?

A

44%

27
Q

Define Afrofuturism

A

Sci-fi technologies and genre intertwined within African American/African culture in a movie/tv show

28
Q

How are film institutions depend on audiences to market their products?

A

Producers monitor/exploit audiences obsession by including sequences + they pander to fan service - generate greater expectancy

29
Q

What does digital converging technologies allow audience to do?

A

Create user generated content (short films, designs) + form forums to discuss film + make reaction videos

30
Q

How is BP operated over a range of different cultural industries?

A

The way it was released as part of synergy - utilise fashion, music, sports to broaden its potential appeal + its characters introduced in other marvel movies

31
Q

Examples of variation in Marvel:

A

Spider-Man rebranded as a teen rom com + Thor became a comedy/fantasy

32
Q

Political campaigning in BP

A

Ideology of the film enables it to carry a political campaign during marketing process

33
Q

What’s the political campaign that started #BlackPantherChallenge?

A

Boys and Girls Club of Harlem

34
Q

Who helped advocate the political campaign for BP?

A

Octavia Spencer, Viola Davis and Frederick Joseph

35
Q

How much money did the black panther challenge raise?

A

$40,000

36
Q

Who’s idea is the Cultural Industries theory?

A

David Hesmondhalgh

37
Q

What did David Hesmondhalgh say?

A

The idea that cultural industry companies try to minimise risk and maximise audiences through vertical and horizontal integration

38
Q

Why are independent film companies at risk of producing superhero films?

A

Marvel dominates Sci Fi superhero genre - limits opportunities for independent films + audiences come to expect conventional approaches and larger budgets associated to these films

39
Q

Examples of DC movies that we’re unable to compete with Marvel:

A

Man of Steel (2013) + Batman Vs Superman (2016) + Suicide Squad (2016)

40
Q

What did the DC superhero films suffer from? And why?

A

Poor box office returns - darker reimagining of classic superhero tails

41
Q

Power & media industries theory

A

Curran and seaton

42
Q

What did Curran and Seaton say?

A

Media are controlled by a small number of companies primarily driven by the logic of power and profit. The general trend in media industries is towards greater concentration of ownership.

Media Studies (10 decks)

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