Bharick Flashcards
1
Q
Strength: high in mundane realism
A
Research assessed real life memories of individuals old classmates, strength as it is something you might find yourself doing in everyday life, eg searching for an old friend on social media, may be easier to generalise findings of duration of LTM to real life applications, increases external validity
2
Q
Weakness: low control over extraneous variables
A
Research did not take place in a controlled environment, how much contact ppts had with classmates after leaving school was not controlled, cause and effect cannot be clearly established between IV DV, firm conclusions cannot be made, reduces internal validity
