BBC Radio 1 Flashcards
Flagship
The best product/idea that an organisation owns or produces.
How is the BBC funded?
Funded - Tv license fee
Legally every household has to pay if have device that can access internet.
How much is a TV license? + breakdown
£169.50 per year (£13.25 monthly, £7.29 = spent on television, £2.09 spent on radio)
What is the aim of the service license
To provide certainty for audiences + stakeholders about what each BBC service should provide
the monthly _______ ____ is more expensive than all streaming services
the monthly license fee is more expensive than all streaming services
Aprox how many people a week are prosecuted for evasion of license fee? what percentage are women?
Nearly 1000 people a week.
70% are women
History: What year did the BBC begin an why?
- Established at the request of the government following the banning of private radio stations.
History: Why was BBC radio 1 so popular?
-Alternative to Radio 2 and 4 by offering pop music
Why is the flagship Radio show, Radio 1 Breakfast show so popular?
-Around for 50+ years
-Friendly and familiar voices we hear on radio are expected - creates a consumer base that differs from other radio stations
5 public purposes of the BBC?
1) Show the most creative, highest quality and distinctive output and services
2) Provide impartial news
3) Support learning for all ages
4) Reflect and represent the diverse communities of all Uk, win doing so, supporting the creative economy across UK.
5) To reflect Uk (cultures and values) to the world
Statistic that shows BBC’s contribution the Uk economy
-For every £1 gets (from TV license) £2.63 is generated in the economy
What is Radio 1s remit?
- To entertain a distinctive mix of music and speech
-Target audience = 15 -29 year olds
-Support emerging artists (especially those from UK)
-News, documentaries and advice campaigns should cover areas of relevance to young adults.
Outline the political context for the License fee
-Essential to maintaining their position as the Uk’s public service broadcaster with their License Fee Funding
-Successive conservative governments have tried to reduce/ remove the LF
Outline the economic context for the BBC to keep their license fee
-BBC brings revenue to the UK economy - acts as an incentive for the gov to keep providing a license fee
Outline the social context for the BS to keep their license fee
-The BBC building loyalty with digital native audiences will help the BBC to survive
Statistic that suggests BBC’s core audience AREN’T turning to live radio
People aged 15-24 listened to just over 14 hours of radio per week last year. 7 hours less than the average adult! (Static from Ofcom 2023)
Name threats to Radio
-Spotify
-Social media providing news
-Lack of loyalty from younger audiences
-Commercial challenges
-Other media outlets criticising their public image
-Evolving audience tastes
-Mistrust after scandal (e.g. Huw Edwards)
Time the Breakfast show is aired?
7am-10.30am: Popular channel, audiences likely to be listening
Name the last 3 BS presenters before James
-Nick Grimshaw (2012-2018)
-Chris Moyles (2003-2012)
-Sara Cox (2000-2003)
Host: Chris Moyles. Dates. Why replaced.
-Longest running presenter of the show from 2004-2012.
-Had very high listening figures.
-But was eventually replaced because felt he was getting too old and therefore wasn’t appealing to a young audience anymore.
Outline Chris Moyles as a Presenter
-had ‘laddish banter’
-claimed to want to take a 16year olds virginity
-he brought in many listeners who were outside the target demographic; their average listener age went from 29 to 32yrs
Host: Nick Grimshaw. Dates? Why good presenter?
-Hosted the show from 2012 - 2018.
-His experiences on TV and Radio for mainstream young adults gave him a pre-sold fan base.
Paid: £400,000
-Started to lose a lot of listeners, changed presenter
Outline Nick Grimshaw as a presenter
-had strong connections to celebrities
-had a reputation of being a partyer
-didn’t bring enough listeners in was why his contract wasn’t renewed
Host: Greg James. Dates. Why was he a good choice as a presenter?
2018-present.
Had a long-history with Radio 1: Hosted the 4-7pm “Drivetime” slot and had been popular with listeners, Familiarity with younger audiences