BBC Radio 1 Flashcards
Flagship
The best product/idea that an organisation owns or produces.
How is the BBC funded?
Funded - Tv license fee
Legally every household has to pay if have device that can access internet.
How much is a TV license? + breakdown
£169.50 per year (£13.25 monthly, £7.29 = spent on television, £2.09 spent on radio)
What is the aim of the service license
To provide certainty for audiences + stakeholders about what each BBC service should provide
the monthly _______ ____ is more expensive than all streaming services
the monthly license fee is more expensive than all streaming services
Aprox how many people a week are prosecuted for evasion of license fee? what percentage are women?
Nearly 1000 people a week.
70% are women
History: What year did the BBC begin an why?
- Established at the request of the government following the banning of private radio stations.
History: Why was BBC radio 1 so popular?
-Alternative to Radio 2 and 4 by offering pop music
Why is the flagship Radio show, Radio 1 Breakfast show so popular?
-Around for 50+ years
-Friendly and familiar voices we hear on radio are expected - creates a consumer base that differs from other radio stations
5 public purposes of the BBC?
1) Show the most creative, highest quality and distinctive output and services
2) Provide impartial news
3) Support learning for all ages
4) Reflect and represent the diverse communities of all Uk, win doing so, supporting the creative economy across UK.
5) To reflect Uk (cultures and values) to the world
Statistic that shows BBC’s contribution the Uk economy
-For every £1 gets (from TV license) £2.63 is generated in the economy
What is Radio 1s remit?
- To entertain a distinctive mix of music and speech
-Target audience = 15 -29 year olds
-Support emerging artists (especially those from UK)
-News, documentaries and advice campaigns should cover areas of relevance to young adults.
Outline the political context for the License fee
-Essential to maintaining their position as the Uk’s public service broadcaster with their License Fee Funding
-Successive conservative governments have tried to reduce/ remove the LF
Outline the economic context for the BBC to keep their license fee
-BBC brings revenue to the UK economy - acts as an incentive for the gov to keep providing a license fee
Outline the social context for the BS to keep their license fee
-The BBC building loyalty with digital native audiences will help the BBC to survive
Statistic that suggests BBC’s core audience AREN’T turning to live radio
People aged 15-24 listened to just over 14 hours of radio per week last year. 7 hours less than the average adult! (Static from Ofcom 2023)
Name threats to Radio
-Spotify
-Social media providing news
-Lack of loyalty from younger audiences
-Commercial challenges
-Other media outlets criticising their public image
-Evolving audience tastes
-Mistrust after scandal (e.g. Huw Edwards)
Time the Breakfast show is aired?
7am-10.30am: Popular channel, audiences likely to be listening
Name the last 3 BS presenters before James
-Nick Grimshaw (2012-2018)
-Chris Moyles (2003-2012)
-Sara Cox (2000-2003)
Host: Chris Moyles. Dates. Why replaced.
-Longest running presenter of the show from 2004-2012.
-Had very high listening figures.
-But was eventually replaced because felt he was getting too old and therefore wasn’t appealing to a young audience anymore.
Outline Chris Moyles as a Presenter
-had ‘laddish banter’
-claimed to want to take a 16year olds virginity
-he brought in many listeners who were outside the target demographic; their average listener age went from 29 to 32yrs
Host: Nick Grimshaw. Dates? Why good presenter?
-Hosted the show from 2012 - 2018.
-His experiences on TV and Radio for mainstream young adults gave him a pre-sold fan base.
Paid: £400,000
-Started to lose a lot of listeners, changed presenter
Outline Nick Grimshaw as a presenter
-had strong connections to celebrities
-had a reputation of being a partyer
-didn’t bring enough listeners in was why his contract wasn’t renewed
Host: Greg James. Dates. Why was he a good choice as a presenter?
2018-present.
Had a long-history with Radio 1: Hosted the 4-7pm “Drivetime” slot and had been popular with listeners, Familiarity with younger audiences
Outline Greg James as a presenter
-unproblematic, funny
-actively builds a loyal fandom (e.g. gregulars)
-is able to create a space where listeners can ‘confess’ and ‘be weird’
How is the BBC Studious vertically integrated?
Had ability to produce, broadcast, and stream their own content without having to outsource.
How does show utilise digital technology
-its available to stream 30 days after the broadcast
-maintains a social media presence for marketing + digital purposes
-content shared on YT to promote the show + presenter
-is broadcasted on DAB radio
-listener can message into the live show
-listeners can engage via social media - e.g. on their X, they ask questions, share playlists, posts visual enigmas (clips from the show)
How does Radio 1 promote audience participation
-Features a Scottish presenter (Callum Lesley) attracts Scottish listeners
-Greg James continuously encourages AP through call/ text ins (he interacts + reads out messages)
-Does interactive quizzes
What is the Royal Charter
-Its a constitutional base for the BBC
-It sets out their objective mission and public purposes
-the current t charter began on 1st Jan 2007 and ends on Dec 31st 2027
What does R1BS ensure with their music?
-Broadcast 60 hours of music per week
-40% of music should be from Uk acts
-at least 45% should be new content
Outline R1’s weekly playlist?
-50 songs played repeatedly throughout the week - is split into 3 lists
-A list: Played 25x, B list: 15x, C List: 5x
What is the name of the R1BS new music playlist
-In New Music We Trust
-is played weekly
Outline 4 barriers to reach R1’s target demographic (15-29)
-The hosts don’t reflect the TA, so don’t appeal
-Youth listen to less radio (1/3 less radio than elders)
-15-29 year olds curate their listening through streaming services - like Spotify
-TA are more likely to listen to podcasts for ‘Speech content’
What is RAJAR
-the official body for measuring radio audience for the Uk
-stands for Radio Joint Audience Research
-measures the BBC’s audience reach since 1992
Capitals’s reach is _%, R1’s reach is _%
Capital’s reach is 16%, R1’s reach is _%
Outline Jimmy Saville in relation to the BBC
-One of the most prolific podophiles in the UK
-Worked for the BBC for 3 decades on ‘Jim’ll Fix It’ - a children’s show
-There were complaints to BBC during his career - but it was never fully investigated until after his death in 2011
-Greatly damaged the BBC’s reputation
Outline Russell Brand in relation to the BBC
-Left a message for Andrew Sachs saying he ‘fucked’ his granddaughter
-BBC issued a poor apology on behalf of Brand
-Shows BBC cant control their talent (who are paid substantially by taxpayers)
What does Ofcom do
-They operate independently form the Gov
-Manages technology for communications
-Ensures fair deals/ services, contracts
-Oversees post
deals with radio + TV complaints
-Protects audiences from harmful content
-Ensures high quality of shows
