B2.01.18: Intro to Monopolistic Competition Flashcards
Define Monopolistic Competition
A market structure with a large number of firms producing similar but slightly differentiated products
What are the assumptions of monopolistic competition
- many buyers and sellers
- Slightly differentiated goods as firms are price makers and demand is price elastic
- Low barriers to entry/exit
- Good information
- Non-price competition
- Firms are profit maximisers
How to draw monopolistic competition diagram in short and long run
Short Run:
- Same as the Monopoly diagram
Long Run:
- AC Touches D=AR
Is monopolistic competition efficient in the short run and why
- Not AE nor PE
But, supernormal profit is being made which:
- Creates incentive for firms to join
- Firms can join as there’s low Barriers to Entry
Is monopolistic competition efficient in the long run and why
- Not AE nor PE
But, supernormal profit’s competed away:
- Profit is equal to opportunity costs thus, no longer making supernormal profit and it’s making normal profit
2 examples of monopolistic competition
- Food stalls
- Plumbers