attention

Question 1

selection

attention= phenomenon> model>hypothesis

Answer 1

the act of attending to an object to select it apart from the unattended objects

Question 2

automatic and controlled attention

Answer 2

automatic processes=
-involuntary 
-fast, efficient 
controlled processes=
-voluntary 
-slow
-effortful 
e.g. when driving you consciously choose to pay attention to many aspects of the environment, you are using flexible controlled processes involved in conscious attention as you choose when to make lane changes, speed up, etc .

Question 3

the spotlight model

Answer 3

-your attention spotlight only focuses on part of the environment at a time
-you can respond to objects faster and with greater accuracy
-it is still possible to miss important information
-if a target appears in the cued location then attention with increase the perceptual processing of that target and it will be detected quickly
if the target appears in the uncued location, the target will be detected mote slowly because the attentional spotlight will have been directed away from the actual target

Question 4

filter models

Answer 4

• information> filter> further processing
• suggests that attention helps us ignore the grass and allows the flower to continue on for further processing
• first filter model of attention was proposed by Broadbent
• the attentional filter selects important information on the basis of physical characteristics and allows information to continue on for further processing
• if info didnt pass through the early physical filter then eliminated
• broadbents theory= attentional filter allows only info arriving through the attended ear to proceed to deeper processing