Asch Flashcards

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1
Q

What did Asch want to experiment

A

The extent to which social pressure from a majority could affect a person to conform

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2
Q

Who was in Aschs sample

A

50 male students

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3
Q

What did participants believe they were taking part in

A

A vision test

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4
Q

What did Asch use for his experiment

A

A line judgement task,

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5
Q

How did he place participants

A

One naive participant in a room with seven confederates, who had agreed their answers in advance

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6
Q

Where did the real participants sit

A

Second to last

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7
Q

What did the participants have to do

A

Say out loud which line was most like the target line in length

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8
Q

How many trials did each participant complete

A

18

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9
Q

What were critical trials

A

The 12 trials in which the confederates gave incorrect answers

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10
Q

What did Asch try to see

A

If a participant would conform to a majority view even if it was clearly incorrect

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11
Q

On average, how often did the real participants conform to the majority view

A

32% of the critical trials

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12
Q

How many conformed on at least 1 critical trial

A

74%

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13
Q

How many participants never conformed

A

26%

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14
Q

What did Asch find when using one control group with no confederates

A

That less than 1% of participants gave an incorrect answer

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15
Q

Why did most participants say they conformed

A

To fit in or fear of ridicule

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16
Q

What is an issue of aschs sample

A

It couldn’t be generalised to other populations like female students

17
Q

What does aschs research lack

A

Population validity

18
Q

What does the use of a line task mean for aschs research

A

That it lacks ecological validity as it is an artificial task

19
Q

What did Asch break

A

Ethical guidelines

20
Q

How did Asch deceive his participants

A

Saying that it was a vision test

21
Q

How does the research lack temporal validity

A

It was conducted in 1950s when people were more conservative