Approaches In Psychology - Social Learning Theory Flashcards
What is social learning theory?
A way of explaining behaviour that includes both direct & indirect reinforcement, combining learning theory with the role of cognitive factors
What is imitation?
Copying the behaviour of others
What is modelling from the observer’s perspective?
Imitating the behaviour of a role model
What is modelling from a role model?
Precise demonstration of a specific behaviour that may be imitated by an observer
What is vicarious reinforcement?
Reinforcement which isn’t directly experienced but occurs through observing someone else being reinforced (imitation-key)
What are mediational processes?
Cognitive factors that influence learning & come between stimulus & response
What are the assumptions of social learning theory?
Behaviour is learned from experience
Proposed people learn through observation & imitation of others
Suggests learning occurs directly through classical & operant conditioning
What are the 4 mediational processes?
Attention
Retention
Motor reproduction
Motivation
What is attention?
The extent to which we notice certain behaviours
What is retention?
How well the behaviour is remembered
What is motor reproduction?
The ability of the observer to perform the behaviour
What is motivation?
The will to perform the behaviour (determined by reward/punishment)
Who is more likely to imitate people they identify them?
Children
Someone becomes a role model if they?
Possess similar characteristics to the observer
Are attractive
Have a high status
Do role models have to be physically present in the environment?
No - the influence of media on behaviour