amer govt chapt 9-10 Flashcards

1
Q

Ultimate Authority

A

Will of Majority guides public opinion; opinion is king

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2
Q

Direction of public opinion

A

individual opinions

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3
Q

latent (of public opinion )

A

widespread, remains in background

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4
Q

Salient (of public opinion)

A

widespread, high priority (eg. econ)

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5
Q

Intensity (of public opinion )

A

how deeply an opinion is held

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6
Q

what are Preferences shaped by

A

shaped by social/moral values

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7
Q

beliefs

A

how people understand the world, consequences

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8
Q
A
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9
Q

going public

A

president going on tv, radio, talking directly to citizens to influence

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10
Q

ideology

A

assumptions about the way the world/society works

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11
Q

liberal mascot

A

dove

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12
Q

Conservative mascot

A

hawk

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13
Q

political identities

A

absolute values and interests

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14
Q

why do govts shape public opinion

A

to build support for govt actions and policies

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15
Q

mass media

A

the way that most politically relevant info gets to the public

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16
Q

traditional media

A

newspapers, radio, tv, main source up to 90s

17
Q

agenda setting

A

bringing attention to specific issues/problems

18
Q

priming

A

prepare public to take view on event

19
Q

framing

A

power of media to infliuence how events/issues are interpreted

20
Q

what media has greater regulation

A

broadcast media

21
Q

equal time rule

A

broadcasters must provide canidates equal opportunity to communicate messages

22
Q

right of rebuttal

A

broadcasters must give opportunity for politicians to respond to attacks on them

23
Q

public opinion polls

A

instruments for measuring public opinion

24
Q

pollsters

A

choose a small group of respondents to represent characteristics of pop

25
Q

media organizations

A

report public opinion data on regular basis

26
Q

how accurate are opinion polls

A

super accurate

27
Q

push polling

A

questions asked in poll are designed to change opinion

28
Q

conervative core value

A

status quo, oppose govt expansion

29
Q

liberal core value

A

political/social reform, govt intervention, expand social services, concern for minorities/environment

30
Q

voter turnout in other democracies are what % higher

A

15-35% higher

31
Q

what % of voting age pop is registered to vote

A

70%-75%

32
Q

what % of voters vote in presidential elections

A

56%-63%

33
Q

open primaries

A

voter can wait until day of primary to choose which party to select candidates from

34
Q

turnout % in presidential elections

A

61%

35
Q

turnout % in midterm elections

A

33%-48%

36
Q

closed primaries

A

voters participate in selection of candidates for party before election

37
Q

single member plurality

A

dillute impact of individual votes

38
Q

what is single best defining factor in how someone votes

A

partisan / party loyalty

39
Q
A