Aims And Objectives Flashcards
1
Q
an aim is …
A
- a purpose or intention
- a long term goal
- e.g to become a doctor
2
Q
business aims
A
- to expand
- survive
- make a profit
3
Q
objectives are…
A
short term targets that the busiest is trying to achieve in order to meet its overall aims
4
Q
business objectives
A
- improve quality or service
- provide more goods than last year
- increase market share
5
Q
objectives in a business
A
change over time and vary from business to business
