AFM 132 - Chp. 4 - ethics _ social responsibility Flashcards
Why is it important for businesses to have ethics + social responsibility
consumers expect more of the businesses for social responsibility
we expect more of how businesses behave
Why is trust important to a business
to support a loyal, growing customer base - legal considerations
Define ethics
guiding principle that can help us navigate decision making
what are some examples of businesses do that are somewhat legal but unethical?
- raising price of a product
- tax loopholes
- use of child labour
what are the benefits of having ethical practices
- to keep/attract customers - ensure business practice don’t deter existing customers or create barriers in attracting new ones
- maintaining a strong reputation in a competitive marketplace - avoid risk of tarnishing brand image + losing customers if they’re displease with the actions of the company
- retain + attract employees - if employees are the ambassadors for the company, they must be aligned with the company’s values to stay
- avoid government intervention - enactment of new laws and regulations to control business activities
- avoid legal action - if concerns escalate into litigation, resources, time and effort could be taken away from operating and growing the business.
How can good behaviour impact the profitability of a company
the more positive the image for a company, companies can be rewarded over time through increased profitability as consumers are more concerned with ethics and social responsibility
what strategies can companies use to support business ethics
- tone at the top - management must set the tone by modelling the action and behaviour they wish to see
- support for a code of conduct - employees will have guidance to make the best decision day-to-day
- training + retraining - regular and ongoing training on ethical decision making
- adequate ethics resources - opportunities for employees to ask questions or communicate concerns
- inform stakeholders - informing external stakeholders about your code of conduct and values can reduce pressures to act unethically
Define whistleblower
those who step up to report illegal or unethical behaviour
Define ethical dilemma
problem where a difficult choice has to be made with potentially no desirable alternatives
What are some ethicial dillemmas business could face
- pressures to release the product early - could the company be under pressure to minimize certain adverse effects to release the product early and make more profit
- testing practices - when can we determine if the product is safe enough for testing?
- pricing - profit vs accessibility for consumers
What are some questions to ask to navigate ethical dilemmas
- does it violate any laws or policies?
- are the alternatives fair for all parties involved?
- how will you feel about the decision?
Define corporate social responsibility (CSR)
how a company steps up to take care of those around them in society
what are the critics vs supporters of CSR?
critics - main responsibility of a company is to maximize profits and shareholder value
supporters - acting responsibly can generate more money for investors in the long run - can strengthen their brand by attracting more customers, retain loyal + dedicated employees.
Why does being socially responsible have a competitive advantage?
builds positive image + internal organizational culture - attracts employees + customers, increases brand power in the marketplace
What are the benefits for investing in socially responsible behaviours for companies?
increases market value, avoid market losses from crises, increased revenue, reduced turnover rate, increased employee productivity + engagement