Abbreviations Flashcards

1
Q

HRM

A

human resources management

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2
Q

Ltd / LLC

A

private limited company/corporation

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3
Q

Plc / Inc / Corp / Co

A

public limited company/corporation

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4
Q

CEO

A

chief executive officer

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5
Q

GM

A

general manager

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6
Q

MD

A

managing director

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7
Q

LLC

A

limited liability company

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8
Q

R&D

A

research and development

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9
Q

IT

A

information technology

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10
Q

HQ

A

headquarters

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11
Q

PR

A

public relations

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12
Q

GAAP

A

generally accepted accounting principles

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13
Q

IFRS

A

international financial reporting standards

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14
Q

BOT

A

balance of trade

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15
Q

FDI

A

foreign direct investment

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16
Q

BOP

A

balance of payments

17
Q

FTA

A

free trade agreements

18
Q

WTO

A

world trade organization

19
Q

L/C, LC

A

letter of credit

20
Q

AWB

A

airway bill

21
Q

B/L, BL, BOL

A

bill of lading

22
Q

POS

A

points of sale

23
Q

USPs

A

unique selling points

24
Q

BOGOF

A

buy one get one free

25
ATL
above the line advertising
26
WOM
word of mouth
27
4Ps
product, price, placement, promotion
28
4Cs
customer, cost, communication, competition
29
COGS
costs of goods sold
30
IPO
initial public offering
31
MNC
multinational corporation
32
CFO
chief financial officer