A: RESEARCH METHODS Flashcards
Positivism
Influenced by the natural sciences, adapt and apply ideas to human behaviour
Belief that we as humans have little control
Social facts
Durkheim
These shape our actions
Durkheim (1897) Study of suicide
Observed three trends
- Suicide rates remained constant and predictable
- Constant between societies
- Constant within societies
Suicide is not free will, but a social fact
‘Egotistic suicide’- failure to integrate
Reliability
The replicability of results
Representability
How well it reflects the wider research population
Generalisability
Can the sample results be true of individuals outside of the research population
Interpretivism
Rejects the view that human beings are objects
People are active, conscious beings
Verstehen
Engage with an empathetic understanding
Six factors that influence choice of research topic
- Social problems
- Sociological problems
- Funding
- Current academic debates
- The interests and values of the researcher
- Access to subjects
Atkinson (2003), Coroners and Suicide
Argued that suicide is socially constructed
PET
Practical, ethical, theoretical
Practical issues
- Cost
- Time
- Subject matter
Ethical issues
- Informed consent
- No deception
- Privacy/Anonymity
- Protection from harm
- Nothing illegal or immoral
- No risk of physical harm
Theoretical
Choice of method is likely to be influenced by positivism or Interpretivism
Detecting bias
- Pilot studies
2. Respondent validation
Operationalisation
To break down research aims into something that can be researched
Systematic random sampling
Randomly choosing a number between 1 and 10. and then picking every 10th number (7, 17, 27…)
However does not guarantee a representative sample
Stratified random sampling
Dividing the research population into frames and then using systematic random sampling
Quota
Similar to stratified random, but use a quota
Bias can come through
Purposive
Choosing an individual that fits the specific research need
Opportunity
Going to a place where they might find the research population
Snowball
Asking previous responded to recommend someone
Volunteer
Advertise for volunteers
Venkatesh (2003)
Studied the Black Kings in Chicago. Covert. Criticised for being unethical
Types of questionnaires
- Self report
2. Attitudinal
Strengths of questionnaires
Short
Cheap
Reach wide areas
Weaknesses of questionnaires
Biased
Can lead respondants- researcher imposition
Strengths of statistics
- Easy and cheap
- Up to date
- Representative
Weaknesses of statistics
- Open to abuse/manipulation
2. Don’t tell the story
Strengths of content analysis
- Cheap
- Can be longitudinal
- Reliable
Weaknesses of content analysis
- Time consuming
2. Can be taken out of context
Freyenburger (2003)
Amanada Knox. US media showed sympathy
Example of sociology influencing social policy
Left and right realist influence on tackling crime
New Right ideologies influence educational policy.
Strengths of longitudinal studies (2)
Quantiatative data- patterns and trends
Reaches a large sample- representative
Weaknesses of longitudinal studies (4)
Doesn’t allow for deeper understanding/ detail
Attrition
Bias may still exist
Expensive
Strengths of questionnaires (3)
Can reach large samples
Cheap and quick
Good for sensitive topics
Weaknesses of questionnaires (4)
Low response rate
Low validity- no understanding of emotions
Can be misinterpreted
Researcher imposition
Strengths of structured interviews (2)
Scientific- high in validity
Quick to conduct
Weaknesses of structured interviews
Researcher imposition
Inflexible
Cannot capture changes
Strengths of unstructured interviews (2)
Allows for rapport
Provides richer data- valid
Weaknesses of unstructured interviews (3)
Material may be biased
Cannot be quantified
High volume of data
Strengths of focus groups (2)
Rich, bias free data
Comfortable environment produces highly valid data
Weakness of focus groups
Strong personalities can dominate
Weakness of semi-structured interviews
Researcher imposition
Strength of triangulation
Increases validity
Weakness of triangulation
Time consuming
Strength of methodological pluralism
Collects both quantiatative and qualiatative data
Strengths of statistics (4)
Easy and cheap
Up to date- reliable
Valid
Large samples- representative and generalisable
Weaknesses of statistics (2)
May not represent the full picture
Open to abuse
Strengths of content analysis (3)
Cheap
Comparative
Reliable
Weaknesses of content analysis (2)
Time consuming
Subjective- can be taken out of context
Strengths of participant observation (3)
Good understanding- valid
Can research otherwise inaccessible groups eg gangs
Access to experiences and attitudes
Weaknesses of participant observation (2)
Observer/ researcher effect
Can get too invested
Strengths of non-participant observation (1)
Objective- less bias
Weaknesses of non-participant observation (2)
Behaviour may be shaped by researcher’s presence
Does not give behavioural insight