7. Princess Culture and Latinx Self-Esteem

Question 1

questions re: “princess culture”

Answer 1

• Does this culture send a message about gendered behaviour?
• Often these cultures present gender stereotypical roles
  
  • How does this traditional stereotype impact the consumer?

Question 2

what does amount of engagement in princess culture predict & 1 year later???

Answer 2

gendered behaviour (for both boys and girls)

Question 3

what about when there was active mediation from parents → parents discussed media content with children

Answer 3

More adherence to gender stereotypes

Question 4

viewing superhero programs was longitudinally associated with

Answer 4

engagement in some forms of male gender-stereo- typical play (i.e., playing with weapons) for girls, even though viewing superhero programs was rare among girls.

Question 5

when do gender stereotypes become more rigid

Answer 5

3-6

Question 6

male stereotypical behaviour effects?

Answer 6

no effects on male gender-stereotypical behavior, either concurrently or longitudinally for boys or girls.

Question 7

latinx study

Answer 7

Measured media consumption + self esteem

Question 8

RESULTS

Answer 8

Greater media exposure is related to lower appearance and social self-esteem among Latino youth.

Question 9

Why

Answer 9

• Stereotype = often negative
• Consumption of negative stereotype → lower self-esteem

Question 10

LIMITATIONS

Answer 10

Correlational
- Small sample size
- Important to note the heterogeneity of Latinos in the US