6. Imperialist Ideas Flashcards
Positive views held by the British public towards the Empire 1914-1947
Very few people questioned the Empire’s importance and more became aware of the empire
Empire seen as a valuable asset of which the British people could feel proud
Seen as the key to Britain’s victory in WW1
When repression was made clear to the British public, how did they react?
Most people continued to see the Empire as benevolent and a force for good
Repression justified to maintain Britain’s control
Seen as a way of spreading freedom and improvement across the world
If there was support for the Empire from 1919-1947, why was the Labour Party voted in in 1945?
Because of domestic issues - it wasn’t because they support Indian independence
Even the Labour Party believed that the remaining colonies were key to Britain’s recovery and future prosperity
How did the British public feel about the loss of India in 1947?
They lamented (felt sadness and guilt) the loss of India
The public didn’t support the ultimate dissolution of the Empire
Changing presentation of the empire after WW1
The Empire was presented more as a family of nations led by the British - a place of peace and cooperation
Stat about British knowledge of Empire in 1948
In 1948, 3/4 of the population didn’t know the difference between a dominion and a colony
What did the government do to promote empire?
A tremendous effort was made to promote the commonwealth and imperial unity
Through mass communications and social organisations, the British population was bombarded by imperial imagery
What was set up in 1926 to promote the consumption in Britain of items produced in the Empire
The Empire Marketing Board
Government involvement in promotion of consumption of products produced in Empire
Government intervened in advertising, no longer down to private companies
When did the Empire Marketing Board increase its activity?
During the Great Depression as the empire became more important to the British economy
What Empire exhibition took place in 1924?
The Wembley Exhibition
Government contribution to the 1924 Wembley Exhibition
£2.2 million
What was at the 1924 Wembley Exhibition?
Pavilions advertising every country in the Empire
A funfair
A sports stadium, which became the permanent legacy of the exhibition
The exotic and progressive aspects of the empire was carefully interwoven
How many visitors attended the Wembley Exhibition in 1924?
17 million
What impression of Empire did people who attended the Empire exhibitions leave with?
An impression of a thriving, forward-looking and diverse empire and memories of glimpses of how some of its more picturesque inhabitants lived
Further Empire exhibition in 1928 and number of visitors
Glasgow Exhibition
12 million visitors
The BBC’s role in promoting the Empire
Established in 1923
Took a strong pro-imperial stance and covered many major imperial events, exhibitions and public celebrations
1932 BBC Christmas boadcast
Included not only the King’s speech but also various items about the Empire