4.2 Flashcards
state 5 push factors
saturated domestic markets
low growth opportunities
end of product lifecycle
need to diversify
government policies encourage trade
state 5 pull factors
attraction to new overseas markets in emerging economies
opportunity to gain economies of scale
unsaturated markets
extend product lifecycle
expand market share
what is offshoring
when a business decides to relocate overseas to take advantage of low labour costs in manufacturing, cost efficiencies and supply chain
what is outsourcing
tasks that could be carried out by a business are contracted out to a third party business
how can companies increase the length of product life cycle
rebranding
price discounting
seeking new markets
advertising
price reduction
adding value
exploring new markets
new packaging
financial risks in international trade
transportation
import and export restrictions
issues with payments
communication
investment
competition
marketing risks in international trade
language barriers
foreign markets
changes in the market
competition
political risks in international trade
issues with payments
import and export restrictions
operational risks in international trade
distance
language barriers
transport
competition
advantages of expanding internationally
reach new customers & markets
increase revenue & market share
spread risk
reduce costs
economies of scale
production
disadvantages of international growth
differing customer needs/wants
less knowledge of market
increased competition
loss of control (outsourcing)
spread too thin
state 5 factors affecting a country as a market
levels of growth and disposable income
exchange rates
ease of doing business
infrastructure
political stability
what is ease of doing business
looks at regulations and policies around starting and growing a business, important to attract more firms to a country and encourage faster growth
what are the main factors effecting ease of doing business
political stability
infrastructure
levels of disposable income
position in a trading bloc
financial considerations
skills and availability of workforce
define joint ventures
arrangement in which two or more businesses agree to create a new business that they own in partnership