3.2 Business Growth Flashcards
Economies of Scale
Decrease in costs as business increases in sales
Two Kinds of EOS
Technical
Purchasing
Diseconomies Of Scale
Increase costs as business increases in size
Overtrading
Doesn’t have fincancial resources to support quick expansion
Inorganic Growth
Merging or taking over another business to achieve expansion
Merger
Bring two firms together
Takeover
Company buys more than 50% shares of another company
Lateral Integration
Different business but similiar
Horizontal Integration
Smae business
Backward Vertical Integration
Supplier
Forward Vertical Integration
Customer
Conglomerate Integration
Completely different business
Organic Growth
Expanding busines naturally
Types of Organic Growth
- new cusotmers
- new producst
- new markets
- new business model
- franchising
Reasons To Stay Small
- product differentiation
- lower costs
- flexibility
- customer service
- e-commerce