302 - Industry Portfolio and Look Book

Question 1

What is the purpose of a look book and when would we use one?

Answer 1

Makeup artist will use a ‘look book’ to present their ideas to clients and gain feedback and confirmation on if the client’s needs were met’.​
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Look books are similair to a mood board but showcase the artist design ideas from start to finish. They should be eye catching, creative and clear.

Question 2

What should be included within a look book?​

Answer 2

COLLAGE OF RESEARCH IDEAS ​
(MOOD BOARD), TEST SHOTS, FINAL IMAGES, EVALUATION, BUDGETTING, SWATCHES / TEXTURES, LIST OF PRODUCTS AND TOOSL, FACE / BODY / HAIR CHARTS

Question 3

What is Primary Research?

Answer 3

-Interviews with other creatives in the industry / speaking to people who have experiences
-Personal experiences - ​

Childhood memories, films watched, books read, your understanding of a specific character

Question 4

What is secondary research?

Answer 4

Books/ Libraries ​

Magazines and comics​

Internet​

Social Media ​

Films and Tv ​

Theatre​

Fashion shows ​

Hair and makeup shows / masterclasses ​

Bridal shows​

Musuems ​

Make up competitions ​

Music videos ​

Art galleries / exhibitions

Question 5

What is the purpose of a portfolio and when would we use one?​

Answer 5

University ​

Job Interviews​

Fashion shows ​

Wedding fairs​

TV/ Film ​

Competitions ​

Advertising

Question 6

How can we present our industry portfolio?

Answer 6

Online, Hardcopy, websites (wix / square space ), social media

Question 7

What can a makeup artist budget for within a budget sheet?

Answer 7

Makeup products, tools, equipment, insurance, accommodation, travel expenses , PPE, additional costs such as food and petrol.