2. Aesthetics Flashcards
What are the aesthetics of a product?
How the product looks
Name five areas you should refer to when talking about aesthetics
Shape Line Form Proportion Pattern Texture Colour Style/brand Contrast Harmony Balance/symmetry Market trends
What should you consider when thinking of colour?
Intended Market
Highlight a certain aspect of the product
Emotion or trigger
What should you think about when considering style?
Where the product will be used and if it suits its environment/surroundings, and what market would be interested in the product.
Describe a traditional style?
Often wooden and simplistic, suited for an older more ‘traditional’ market.
Describe a modern style
Usually more plastic or metal, simple in design and use of colours.
Describe an eclectic style
A mixture of modern and traditional, quite unusual design.
Name the 4 other ways of describing the style of a product.
Rustic
Minimalist
Industrial
Classic
What is contrast?
Two opposite materials, textures, styles or colours being used together.
What should you consider when thinking about contrast?
Colour
Texture
Style
Materials
