1.6 - A&F TNC

Question 1

How do they outsource

Answer 1

That’s It Sportswear in Bangladesh where labour costs are cheaper

Question 2

How do they offshore

Answer 2

Move clothing production overseas to take advantage of lower costs and weaker regulations (e.g. child labour)

Question 3

What is globalisation

Answer 3

Adapting products and services to appeal to customers due to variations in taste, religion, culture

Question 4

How does Abercrombie globalise

Answer 4

No topless models to advertise clothing increasing appeal

Question 5

They joined with what business and why

Answer 5

Masjid Al Futtaim Fashion - already established with reputation, increases consumer base, help know consumer tastes

Question 6

Describe some roles of TNCs in globalisation

Answer 6

Relocation and outsourcing (A/S)
Glocalisation to build consumer bases in several countries
Global production networks ^^ moves elite workers
Exploit previously isolated areas for resources