1.5 External environment Flashcards
What are the external influences?
Social Technological Environment Economic Political Legal Ethical
What are social influences?
Attitude of society towards wide range of issues Population demographics Roles and attitudes of people Cultural and religious beliefs Security and education
What are technological influences?
Use of tools and machines
Information technology
Innovations in technology
What are economic influences?
State of the economy Interest and tax rates Exchange rates and foreign relations Inflation rates Unemployment rates
What are environmental influences?
Abundance of natural resources or raw materials
Threats from nature (natural disasters)
Waste disposal/recycling
What are political influences?
Laws & policies
Changes brought about by new government
Possible effects of political unrest
What are legal influences?
Employment or contract laws
Trade unions
Environmental protection regulations
What are ethical influences?
Client confidentiality
Bribery and other forms unethical (and possibly illegal) business transactions
Fair competition