14) UNIT 1 - SWOT anaylsis Flashcards
1
Q
What does swot stand for
A
Strengths
Weaknesses
Opportunities
Threats
2
Q
Describe strengths
A
Internal benefits that a business already has
3
Q
Describe weaknesses
A
Internal weaknesses that a business already has
4
Q
Opportunities
A
External potential benefits that a business is not already doing
5
Q
Threats
A
External potential threats that could affect a business