1.4 Methods of Growth Flashcards

1
Q

WAYS ACHIEVE INTERNAL (5)

A

OPEN NEW OUTLETS, INCEASE SALES, INCREASING PROFIT, OPERATING IN MORE MARKETS/CONTRIES, NEW PRODUCTS.

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2
Q

ORGANIC GROWTH (DES/EX4)

A

Business grows naturally. Hiring new staff, new equipment, new outlets, new products.

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3
Q

ORGANIC(ADV4/DIS3)

A

No loss of control from outside, New staff=new skills/qualities, New equipment=increase production, Open new branches=reach new markets. Limited size due to market, Be slow method, restricted by amount finance.

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4
Q

EXTERNAL GROWTH (11)

A

VERTICAL INTEGRATION, HORIZONTAL INTEGRATION, LATERAL, DIVERSIFICATION, CONGLOMERATE, DE-MERGER/DIVESTMENT, DEINTEGRATION, BUY IN, BUYOUT, ASSET STRIPPING, OUTSOURCING.

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5
Q

VERTICAL INTEGRATION (DES)

A

Occurs when firms are at different stages of production merge together, two types: BACKWARD/FORWARD.

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6
Q

VERTICAL INEGRATION - BACKWARD (DES/ADV4/DIS1)

A

The business takes over a company at an earlier stage in production - its supplier/source of goods and materials.// Guarantees the quality of inputs and the supply of stock, Cuts out the middle man leading to increased profits, More limit supplies to competitors, allows bus to control source of goods/materials. New markets affect core activities as resources and expertise need to be shared.

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7
Q

VERTICAL INTEGRATION- FORWARD (DES/ADV4/DIS1)

A

When the business takes over its customers, at a later stage in the production process(customers).// Guarantee’s outlet for it goods, can control marketing mix for product, adds profit of customer to its own, More control over pricing, New markets affect core activities as resources and expertise need to be shared.

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8
Q

HORIZONTAL INTEGRATION (DES)

A

When two companies at the same stage of the production process merge create new business or take over each other.

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9
Q

HORIZONTAL INTEGRATION (ADV3/DIS3)

A

Removes competition from market, Business may dominate market, will have greater economies of scale by merging functional areas, Loss of jobs/hostility, customer loyalty impacted, Expensive to purchase other businesses.

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10
Q

TAKEOVER- (ADV4&DIS3)

A

Larger-more finically secure, Gets profits from other business, Increase customer base, greater market presence. Requires allocation of Finance&HR resources, Risk harming main business, Takes time to merge two bus systems.

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11
Q

LATERAL- (DES)

A

Similar to Horizontal, business merges with competitors. Also business takes over firm which operates in similar market but not direct comp.

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12
Q

DIVERSIFICATION - TYPES

A

LATERAL, CONGLOMERATE

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13
Q

Diversification (DES/ADV/DIS)

A

When firms move into new markets that are different from their core business.(or takeover/merge).

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14
Q

Diversification (ADV4/DIS2)

A

Reduces risk of business failing, increase profit, gain more customer attraction, be seen as more successful to other businesses. New markets may affect core activities as resources and expertise need to be shared, May not have the knowledge required to successfully run the new business.

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15
Q

Conglomerate (DES)

A

when a business moves into an entirely different market- parent firm with range of businesses/market to increase profit.

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16
Q

Conglomerate (ADV4/DIS4)

A

Targets new market, bus gains assets & customer from new business, experience and knowledge gained, seen as separate division=easy to identify how each division performing. business taking over may not have the management skills or experience to run the acquired business successfully, affect core activities as resources and expertise need to be shared, Parent firm not involved in producing goods and services. Underperforming bus sold off to increase profit & to raise cash investments.

17
Q

DE-MERGER/DIVESTMENT (DES)
FUNDING

A

Organisations can sell off unwanted subsidiary businesses and divisions to: raise capital for new, Increase efficiency for operations, Remove underperforming parts, removes themselves from bad publicity. Money raised can use to fund growth in the areas they feel will have more success.

18
Q

FUNDING GROWTH - (8)

A

RETAINED PROFITS, DIVESTMENT, DEINTERGRATION, ASSET STRIPPING, BUY IN, BUY OUT, OUT SOURCING, DEMERGER.

19
Q

RETAINED PROFITS (DES)

A

can hold back profit each year from its shareholders to reinvest into the business. Does not need to be paid back and prevents any outside influences becoming involved in the business.

20
Q

DINVESTMENT

A

When a company Sells off an asset to raise finances.

21
Q

DEINTERGRATION

A

Involves selling off a part of the company that had previously been integrated.

22
Q

ASSET STRIPPING

A

A company is purchased for the value of its assets, rather than for the value of its operations. Asset Will involve business buying another company and then selling off its assets for profit.

23
Q

BUY IN

A

Outside management company buys business as believes it can manage it more successfully.

24
Q

BUY OUT

A

Interested party/buyer taking control of the firm, maybe existing management. Or employees.

25
Q

OUTSOURCING

A

Operations of business passed/outsourced to specialist who can do better job. - Hires another business to do some work for them. e.g., cleaning or IT operations to smaller, more specialist companies.

26
Q

OUTSOURCING (ADV4/DIS4)

A

Specialist used to do work, reduces staff/other costs in outsource area, specialist carry out task higher standard, can be provided cheaper as unit costs for special supplier lower, only need to be paid when required. Service can be more expensive as special supplier add own profit to price, bus can lose control over outsource work, communication needs to be clear, bad publicity if staff made redundant.

27
Q

ACHIEVING GROWTH (8)

A

MEGER, TAKEOVER, AQUSTITION, FRANCHSING, MULTINATIONAL, PRODUCT DEVELOPMENT, ADVERTISING, INCREASING STAFF.

28
Q

BENEFITS OF GROWTH (4)

A

Influence over market price/are big enough to be price setters, enjoy
economies of scale, charge lower prices, higher profit margin.