1.3 Objectives Flashcards
Objectives - MAIN INVOLVED (6)
Corporate Social Responsibility, Profit Maximisation, Satisficing, Managerial Objectives, Mission statements, Growth.
CORPORATE SOCIAL RESPONSIBILITY (AIM/DES-ADV10)
To act ethically, gaining trust by improving work conditions of employees & treatment of staff./ Paying staff living wage, ethical marketing, recycling reducing waste, minimise packaging, No polluting, suppliers have same standards./ Reduces carbon footprint, Creates new safety measures, Motivate staff, recycling reduces costs.
PROFIT MAXIMISATION- (AIM/DES- FACOTORS6)
Aim making much profit as possible, can be done= charge high prices/low costs=comp and growth make difficulty./ Higher profits=more investments. Seen sign of success. High prices=negative rep. Low costs=affect quality. High profits=higher claims. High profits=Competition.
SATISFICING- AIM/DES-
Aim ensuing stakeholders are happy, just do enough to reach objectives=lack of finance/low economic growth.
MANAGERIAL OBJECTIVES- (DES/AIM/EX6)
Managers make decision determine success/direction. MAY maximise sales to increase own salary, benefits, importance. PROFIT MAX=WORK IN BUDGET=SER=SALES/REV MAX=GROWTH=SURVIVAL.
MISSION STATEMENT (DES/BEN)
Summaries strategic aims of business=issued to all./ Show business plans effects. How bus will treat everyone. Motivate staff as direction. Reassure emp/stake. Opportunity to improve rep. Attract high quality candidates recruitment.
GROWTH - AIM
To survive how to change over time to keep with demand.
AIMS AND OBJECTIVES
SURVIVAL, INCREASED PROFITS, INCREASE MARKET SHARE, SATISFICING, MANAGERIAL OBJECTIVES, CER, PROVIDE QULAITY SERVICE.