1.1 Introductory Information

Question 1

Sensation

Answer 1

Information that falls on our senses

Question 2

Perception

Answer 2

How we interpret sensory information

Question 3

evidence for perception

Answer 3

illusions

Question 4

Factors involved in perception

Answer 4

integration of environmental cues and constraints of internal sensory system

Question 5

Hard Side of Perception

Answer 5

Physiological and psychological mechanisms involved (experimental)

Question 6

Soft side of perception

Answer 6

audiology, optometry, consumer studies

Question 7

Nativism

Answer 7

everything required for perception is available at birth (Nature)

Question 8

Empiricism

Answer 8

everything is learnt through experience / tabula rasa (nurture)

Question 9

Globalism

Answer 9

whole is greater than the sum of its parts, gestalt approach, nativism (forest before trees)

Question 10

elementalism

Answer 10

perception is elements that our brain puts together, empiricism (trees before forest)

Question 11

Formalism

Answer 11

perception is based on physical and physiological data. nativist

Question 12

Functionalism

Answer 12

personal characteristics of observer affects perception, empiricism, (ex: individual differences, motivational effects, experiential effects)

Question 13

Behaviourism

Answer 13

all about stimulus and response (doesnt care about whats happening in brain) John Watson (ex: psycophysics)

Question 14

Direct Perception

Answer 14

Environment provides all information, perception is always reality (nativist, globalist, formalist) JJ Gibson

Question 15

Indirect Approach

Answer 15

environment provides ambiguous information, perception is problem solving (empiricist, elementalist, functionalist) Hemholtz

Question 16

Information Processing

Answer 16

metaphor to describe how we compute information like a machine (not philosophy, rather way of thinking) opposite to behaviourism
Starts at input (stimulus) ends at output (response)

Question 17

Computational

Answer 17

metaphor for underlying process. accounts for physiological limits and richness of environment. great for computer simulations of behaviour