10. Managing strategic change Flashcards
what is information management
focuses on retrieving, organising and analysing data and information - creates knowledge
what is knowledge managment
focuses on knowledge, understanding and wisdom, and is the process of using these to make effective decisions and take effective actions
in order to have successful strategic implementation, the leader must be…3
- committed to the strategy
- able to involve and motivate others in its implementation
- able to communicate effectively to make clear what is being done and why, and also how it is being achieved
what 4 things should be done for effective implementation
- decide on the change needed (new targets - balanced score card?)
- plan the resources needed (staff, equipment, finances etc)
- decide on the best structure (organic vs mechanistic?)
- decide on communication (kotter and schlesinger)
Effective communication must avoid: 4
lack of
too much
top down only
confusing communication
impact of insufficient communication 4 + eval
- employees less efficient
- lack of information
- unable to finish/ to standard
4 demotivating - long term
ev. more common in flat structures due to wider span of control
impact of excessive communication 4 + eval
- employees less efficient
- too much info - slows workers
- which info is priority? useful?
- demotivating - long term
ev. more common in tall structures - narrow spans of control
impact of effective communication
- employees more efficient
- complete job well - increased quality
- increased morale and motivation
- decreased absenteeism and increased retention
barriers to effective communication (factors business must resolve to avoid insufficient and excessive comms) 4
- distance - multinational company
- video calls vs face to face
- language issues
- time zones
functional structure
distributes decision making and operational authority along functional lines - marketing, finance, ops
senior management have time to focus on strategic decisions and their implementation if daytoday mngement is delegated
product based structures
based on the product or a production line where all functions of the product are delegated
when there’s high demand or diversification strats are being implemented
regional structures
when an organisation has several factories dispersed geographically or when demand is large enough for the organisation to operate on a regional basis
matrix structures
based around a major project or task, with specialists from the various functional areas being assigned to the project
what does a network diagram show 4
- the sequence in which activities should be undertaken
- the length of time taken by each activity
- the earliest start time at which each activity can commence
- the latest finish time at which each activity must be completed to avoid delaying other activities
pros of using a network diagram
- establishes the quickest time for completing a project using simultaneous tasks and by timing tasks
- identifies the critical tasks
- prompts managers to focus on the critical tasks
cons of using a network diagram
- durations are estimates and could be wrong
- unforeseen factors could derail the plan: natural disasters, strikes etc
- too complicated for large projects
- changes to critical tasks mean re-calculations
internal causes for failure
- wrong strategic decisions
- poor execution of the strategy
- poor leadership leading to resistance
- financial difficulties (poor liquidity or higher geared)
external causes for failure
P - political decisions E - economic conditions S - social changes T - technological changes L - legal restrictions E - environmental laws C - competitors actions
what is a planned strategy
a planned strategy is an intial plan (intended plan) set to achieve objectives
easy to measure success (or failure)
but rigid in changing environment
what is an emergent strategy
one that develops over time as the strategic plan is implemented. But the same objectives remain
could be confusing for managers and staff
fours phases in strategic drift
1 - incremental change
2 - strategic drift
3 - flux
4 - transformational change or death