1. What is Public relations

Question 1

Public Relations is

Answer 1

As strategic communication process that builds mutually beneficial relationships between organizations and their publics

Question 2

stragetic communication process

Answer 2

Research based communication in support of a specific objective or goal

Question 3

Incorrect perceptions about PR

Answer 3

Parties and schmoozing

Question 4

Bad practices

Answer 4

Spin/framming, stunts, fluff, lack of access, flack

Question 5

What does that PR process RACE stand for

Answer 5

Research, Action, Communication, Evaluation