1. foundation of strategy Flashcards
corporate strategy def
building corpo adv across multiple BU
competitive strategy def
securing competitive adv within 1 BU
Business Model choices
Customer (WHO), Product (WHAT), Value Chain (HOW)
portfolio strat
which business to own and invest in
parenting strat
managing business efficiently
4 logic to make corpo strat choices
business, added-value, K market, governance & compliance
3 dimensions of corpo strat
multiple product, multiple locations, varied insource and outsource of value chain
pillars of corpo ambition
corporate objective function, mission & vision
mission
why we exist
vision
what we aspire to be
strategy diamond
arenas, vehicle, differentiator, staging & placing, economic logic
Arenas
product market, value chain, technology, location
Differentiators
Resource (tangible & intangible), capabilities, parenting adv
Vehicle
internal dvlp, partnership & alliance, acquisition
staging & placing
sequence, speed, execution
economic logic
revenue model, business proposition (differentiator), economic power (profitability …)
