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Tags: Business & Finance, Marketing, Strategic Marketing

Strategic Marketing Flashcards

Study the fundamentals of Strategic Marketing and more with our smart adaptive flashcards! Memorize all the essential information in no time!
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  • YEAR 13: Business
    YEAR 13: Business

    YEAR 13: Business

    By: Fabio Sacchi
    Sales forecasting, elasticity/ market analysis, Budgets and Variances
    19
    Decks
    179
    Flashcards
    4
    Learners
  • SPM
    SPM

    SPM

    By: Sohaib Ashraf
    Ch-2 Biz envo(diamond model), chapter 3 competition, Chapter 4 strategic capability
    18
    Decks
    249
    Flashcards
    6
    Learners
  • BE671 - Business Law 1
    BE671 - Business Law 1

    BE671 - Business Law 1

    By: Julia Brännström
    Latin phrases, Lecture 1 - introduction, Lecture 2 - foundations of law
    12
    Decks
    140
    Flashcards
    4
    Learners
  • Marketing
    Marketing

    Marketing

    By: Shanelle Rutherford
    Strategic Marketing, Contemporary Issues in Customer Behaviour, Concept Test
    3
    Decks
    55
    Flashcards
    2
    Learners
  • EBC 2063
    EBC 2063

    EBC 2063

    By: Julian Lopez-Acosta
    Chapter 1, Chapter 2, Rediscovering Market Segmentation
    19
    Decks
    89
    Flashcards
    2
    Learners
  • DTIM - Strategic Management of Technological Innovation
    DTIM - Strategic Management of Technological Innovation

    DTIM - Strategic Management of Technological Innovation

    By: Michelle Fransson
    Innovation & Entreprenurship, Timing of entry, Defining the organizations strategic direction
    18
    Decks
    207
    Flashcards
    6
    Learners
  • Business Studies
    Business Studies

    Business Studies

    By: Katso Unknown
    Improving Operational Performance (4), Improving Marketing Performance (3), Choosing a strategic position (8)
    4
    Decks
    176
    Flashcards
    1
    Learner
  • Marketing strategy & practice
    Marketing strategy & practice

    Marketing strategy & practice

    By: E D
    chapter 1 - marketing strategy first principle approach, chapter 2 - marketing principle #1: all customers differ -> managing customer heterogeneity, article 1: rediscovering market segmentation
    19
    Decks
    121
    Flashcards
    2
    Learners
  • Marketing Essentials 260
    Marketing Essentials 260

    Marketing Essentials 260

    By: Tori Darr
    Ch. 1 Intro to Marketing, Ch. 2 Marketing Environment, Social Responsibility, and Ethics, Ch. 3 Strategic Planning for Competitive Advantage
    6
    Decks
    145
    Flashcards
    1
    Learner
  • A-level Buisness (aqa)
    A-level Buisness (aqa)

    A-level Buisness (aqa)

    By: Dan Barrett
    Topic 1 - What Is A Buiness ?, Topic 2 - Managers, Leadership & Decison Making, Topic 3 - Decison Making To Improve Marketing Performance
    10
    Decks
    148
    Flashcards
    2
    Learners
  • Business
    Business

    Business

    By: Ollie Kenyon
    Topic 1 - What is Business?, Topic 2 - Managers, Leadership, Decision Making, Topic 3 - Marketing
    8
    Decks
    219
    Flashcards
    1
    Learner
  • business
    business

    business

    By: temi adesina
    unit 1- what is business?, unit 2, unit 3-marketing
    11
    Decks
    85
    Flashcards
    1
    Learner
  • Fundamentals of Marketing and Business Communication
    Fundamentals of Marketing and Business Communication

    Fundamentals of Marketing and Business Communication

    By: Justin Hall
    Strategic Planning, Marketing, Market Segmenting, Targeting, and Positioning
    3
    Decks
    64
    Flashcards
    2
    Learners
  • Case Study
    Case Study

    Case Study

    By: Kate Lovegreen
    Industry Background, 2. WWL The company, 3. Review of previous management accounts
    12
    Decks
    352
    Flashcards
    1
    Learner
  • Technology and Strategy
    Technology and Strategy

    Technology and Strategy

    By: Laurena Herrmann
    Lecture 9: Managing the new product development process, Lecture 8: Organizing for Innovation, Lecture 7: Protecting Innovation
    11
    Decks
    148
    Flashcards
    1
    Learner
  • IBA Trimester 1
    IBA Trimester 1

    IBA Trimester 1

    By: Paolo Oppelt
    Methodology - Trimester 1, Methodology Quizz 1-6 difficult quesitons, Metho Lecture 7 (Sampling & Data collection)
    27
    Decks
    691
    Flashcards
    6
    Learners
  • Strategic Management
    Strategic Management

    Strategic Management

    By: Muyaka Mwale
    Strategic Leadership: Managing The Strategy-making Process For Competitive Advantage, Corporate Performance, Governance, And Business Ethics, External Analysis: The Identification Of Opportunities And Threats
    13
    Decks
    148
    Flashcards
    14
    Learners
  • Basic Marketing
    Basic Marketing

    Basic Marketing

    By: Alicia Rivera
    OVERVIEW OF MARKETING, STRATEGIC, TACTICS, SWOT ANALYSIS
    2
    Decks
    42
    Flashcards
    1
    Learner
  • Consumer Behavior Test
    Consumer Behavior Test

    Consumer Behavior Test

    By: Matthew Birnholz
    Chapter 1: Meeting Changes and Challenges, Consumer Research Process, Market Segmentation and Strategic Targeting
    9
    Decks
    87
    Flashcards
    3
    Learners
  • business
    business

    business

    By: freya xo
    unit 1- what is business?, unit 2-managers,leadership and decision making, unit 3- decision making to improve marketing performance
    13
    Decks
    78
    Flashcards
    1
    Learner
  • SEM143
    SEM143

    SEM143

    By: Tyrone Tamby-Rajah
    Strategic Marketing, Market Research, Introduction to Finance
    5
    Decks
    141
    Flashcards
    1
    Learner
  • Business
    Business

    Business

    By: Nicola Sanderson
    Topic 1 - What is business ?, Topic 2 - Managers, Leadership and Decision Making, Topic 3 - Decision making to improve marketing performance
    21
    Decks
    486
    Flashcards
    1
    Learner
  • Business A-Level
    Business A-Level

    Business A-Level

    By: Leanne Gatilogo
    Topic 1 What is business?, Topic 3 Decision Making To Improve Marketing Performance, Topic 2 Manager, Leadership And Decision Making
    4
    Decks
    140
    Flashcards
    1
    Learner
  • Business
    Business

    Business

    By: melissa siemonek
    Financial Ratios, Enterprise, Business Sectors
    101
    Decks
    735
    Flashcards
    2
    Learners
  • MKTG 701
    MKTG 701

    MKTG 701

    By: Nate Desmond
    Week 2 - Strategic Planning, Week 3 - Research and Measurement, Week 4 - Consumer Behavior
    6
    Decks
    296
    Flashcards
    1
    Learner
  • Busines aqa a level
    Busines aqa a level

    Busines aqa a level

    By: Joseph Inskip
    3.1 What is business?, 3.2 Managers, leadership and decision making, 3.3 Decision making to improve marketing perfromance.
    10
    Decks
    20
    Flashcards
    6
    Learners
  • Certified Compensation Professional - C2 - Job Analysis, Documentation and Evaluation
    Certified Compensation Professional - C2 - Job Analysis, Documentation and Evaluation

    Certified Compensation Professional - C2 - Job Analysis, Documentation and Evaluation

    By: Troy Gentile
    Moule 1 - Strategic Overview 14%, Module 2 - Job Analysis 21%, Module 3 - Job Documentation 21%
    7
    Decks
    185
    Flashcards
    3
    Learners
  • MKC1
    MKC1

    MKC1

    By: Josie Quijano
    Chapter 2 Strategic Planning, Chapter 5, Marketing Laws
    5
    Decks
    146
    Flashcards
    1
    Learner
  • A//Business A Level
    A//Business A Level

    A//Business A Level

    By: M W
    7.1 mission, corporate objectives and strategy, 7.2 analysing internal position: financial ratio analysis, 7.4 analysing the external environment: political and legal change
    11
    Decks
    115
    Flashcards
    1
    Learner
  • MKTG
    MKTG

    MKTG

    By: Adriana Bird
    Strategic Marketing, Buyer Behaviour, Product
    6
    Decks
    152
    Flashcards
    1
    Learner

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