X3.2.1 - SWOT Flashcards
What is SWOT Analysis
is a strategic management tool designed to evaluate the internal and external factors that impact an organization’s ability to achieve its objectives. It systematically examines the strengths, opportunities, weakness’s and threats of a company
What are the SWOT analysis components?
- Strengths
- Opportunities
- Weakness
- Threats
What do strengths represent?
Core competencies, unique resources, and market advantages that differentiate the business.
what do weaknesses represent?
Areas for improvement, operational risks, or limitations in resources and capabilities.
What do Opportunities represent?
Trends, market changes, technological advancements, and societal shifts offer growth potential.
What do Threats represent?
Competitor actions, regulatory challenges, cash flow issues, and market disruptions.