What Is Social Psychology? Flashcards
Gordon Alport
Studied how we are influenced by real/imagined/implied presences
Social Perception
How we form opinions or inferences
Hindsight Bias
“I knew it all along”
Social neuroscience
The relationship between social interaction and biological systems
Behavioural Economics
Study decisions
Sociocultural Perspecitve
Look at behaviour as a result of culture
Individualistic Culture
Focus on the self and independence
Collectivist culture
Focus on harmony and union
Social Constructionism
Giving meaning to things that would otherwise have no meaning
Archival Research
Old, pre-recorded behaviour
Meta-analysis
Combine data from other researchers
Inner-rater reliability
The bias of the researcher
Event Recording/ Experience Sampling
record on the go
Cover Measures
Factors not in participants control
Internal Validity
How accurate are the results?
Experiment Blind
Unaware of participant conditions
Experiment/psychology realism
So engaging that behaviour is natural
External validity
Having confidence in the same results occurring again
Mundane Realism
Can your results be applied to real places or situations?
Field Experiment
A natural experiment