Voting Behaviour and the Media STATS Flashcards
How much did Labour and Conservative win of each class in 1964
Wilson (L) won 64% of DE voters
Douglas-Home (C) won 75% of AB voters.
Winter of discontent stat
1978–79
Under Jim Callaghan (L)
There was an 11% swing to Tories from Labour of C2 voters.
2019 stat for C2/DE voters
Tories won 48% of C2/DE voters
Labour only won 33%
Massive indication of class dealignment
What are some stats from the 2017 GE that show the issue of regional voting?
London - 55% (Labour) and 33% (Tories)
Southern England - 29% (Labour) and 54% (Tories)
In the 2019 GE, how did the Tories do with the higher social grades compared to the lower ones?
A survey by YouGov found that the Conservatives won 48% of voters in the lower C2DE social grade as opposed to 43% in the higher ABC1
Ethnicity voting with stat
Evidence suggests that ethnic minority groups are most likely to vote Labour.
60%-70% of BAME voted Labour in the last 4 elections.
This is often also an overlap with class as well.
What is a voting stat from 2017 that shows how ethnicity can affect voting?
2017 - East Ham results, 77% BAME
83.2% Labour
12.8% conservative
This is most likely because the conservative’s opinion on immigration as well as a link with class and lower income families.
Age statistic from 2017 election
Young voters are far more likely to vote Labour
43% of 18-24 - Labour
23% of 65+ - Labour
Gender and voting
Women throughout history were far more likely to vote conservative because they didnt work and were concerned more with household prices.
Considering this the fact that women now equally vote CON and LAB and young women are considerably more likely to vote Labour shows a swing. - 2019 election 65% 18-24 women voted for LAB, compared to 46% of 18-24 Men
This might be because 86% of Tory Austerity is estimated to have come from women’s pockets.
Statistic from the 2017 GE that shows how well the Conservatives do in ethnically diverse places
They only won 5/75 of the most ethnically diverse constituencies
Education and voting
- Traditionally those with a higher education go on to earn more money and therefore were more likely to vote Tory
- But we have seen a drastic change now in the 21st century where higher degree = more likely to vote labour
- Education still a key dividing line
- 2019 Degree or higher LAB 43% / CON 29%
- 2019 GCSE or below LAB 25% / CON 58%
Case Study: 1979 Election
Turnout
- Turnout was 76% which normally would have helped Labour but it didnt this time.
- Before the election the tory poll lead narrowed which likely helped them as their voters were encouraged to turn out.
Case Study: 1979 Election
Final results
- Conservatives won a 43 seat majority
- With a swing to CON of 5.2%, largest since 1945
- 15% swing in working class voters - class dealignment
- 20% more young women voters supported CON.
Case Study: 1997 Election
Final results in % and majority
- Labour - 43% and 179 seat majority
- Tories - 30.7% vote
- Lowest share of the Vote for Con since 1832.
- Labour won a 14% swing in the middle class group since 1992.
Case Study: 1997 Election
Age voting
- Labour achieved more votes across all age groups than the conservative party.
- Highest percentage coming from 18-24s.
- Especially in 18-24 women with 53% of them supporting Labour and only 24% tories, big for the time
- Conservatives lost 16 points in the 35-54 age group, their largest loss. (economy concerned)