voting behaviour and the media Flashcards
1
Q
whart is psephology
A
the study of elections and trends in voting
2
Q
what are long term /social factors
A
they refer to stable and usually unchsnging differences beetween people such as class age gender ethncitiy et
3
Q
what are short term factors
A
they refer to volatile and chsngeable influences such as rational decision making ,repuations, scandles or the state of the economy
4
Q
A
