Voting behaviour and the media

Question 1

Who won the 1979 election?

Answer 1

Margaret Thatcher

Question 2

What was the turnout of the 1979 election?

Answer 2

76%

Question 3

What was the wider economic conditions of the 1979 election?

Answer 3

The winter of discontent

-high unemployment
- low economic growth
mass public strikes

Question 4

What was the medias role in 1979?

Answer 4

Saachi and Saachi
- Soften Thatchers image
Women, with husband

Weak portrayal of Callaghan
“crisis? what crisis? -The sun
“Labour isn’t working” -The sun

Question 5

Who was the labour opposition in 1979?

Answer 5

Callaghan

Question 6

Who won the 1997 election?

Answer 6

Tony Blair

Question 7

What was the turnout of the 1997 election?

Answer 7

71%

Question 8

Who was the opposition in 1997?

Answer 8

Tory leader John Major

Question 9

What were the 3 weakness of the Tory government before 1997?

Answer 9

Divisions over the maastricht treaty creating more federalism

Economic chaos over black wednesdsay

Tory sleaze
‘Back to basics speech’
John Redwood condemning women with babies with no intention to marry

Question 10

Who was the main 2 man in the Tory sleaze 1997?

Answer 10

John Redwood
Tim Yeo

Question 11

What did Tim Yeo do in the Tory sleaze 1997?

Answer 11

resigned after fathering a “love child” with Conservative councillor Julia Stent. Yeo had previously voiced his support for the traditions of marriage.

Question 12

What was the role of the media in the 1997 election?

Answer 12

Tory negative saachi and saachi campaign
“new labour, new danger”
Blair with demon eyes

“The sun backs Blair”

Question 13

Who won the 2015 election?

Answer 13

David Cameron

Question 14

What was the turnout of the 2015 election?

Answer 14

66%

Question 15

Who lost the 2015 election

Answer 15

Ed Miliband

Question 16

What was the wider issue before the 2015 election?

Answer 16

• 2008 financial crisis questioned Labours rule

Question 17

What was questionable about the other candidates in the 2015 elections?

Answer 17

Ed - Bacon sandwich

Clegg - coalition govt, tripled uni fees

Cameron - not as bad as the others

Question 18

What was the use of media in the 2015 election?

Answer 18

• TV debates
• “hell yes, im tough enough” -Ed
• “Save our bacon” -The sun
• Role of social media (7 mil tweets)

Question 19

What was the ethnicity rates of the 2015 election?

Answer 19

Labour 67%, Conservatives 21% amongst Black voters.

Question 20

What was the age dominations of the 2015 election?

Answer 20

Labour won 18-24 age group but Conservatives dominated with other 65’s.

Question 21

Who won the 2019 election?

Answer 21

Boris Johnson

Question 22

What was the turnout of the 2019 election?

Answer 22

67%

Question 23

What was the salient issue in 2019?

Answer 23

Brexit

Question 24

What was the party policys on brexit in 2019?

Answer 24

C - Johnson united over issue of get brexit done

L - Second brexit referendum

LD - Cancel brexit

Question 25

What was the media like in the 2019 election?

Answer 25

• “Boris ticks all the boxes” -The sun
  “Vote tory and then we can all move on” -The sun

Johnson - Zipline

Question 26

What was the brexit % ?

Answer 26

72% turnout
52% yes 48% no

Question 27

What was the 2024 turnout?

Answer 27

60%

Question 28

What are the 3 types of media?

Answer 28

The Press:
Broadcasters:
Social Media:

Question 29

What are 2 strengths of opinion polls?

Answer 29

Helps decision making
Allows better crafted manifestos

Question 30

What are 2 weaknesses of opinion polls?

Answer 30

Bandwagon effect
Media attention drawn from policies/issues

Question 31

What is the bandwagon effect?

Answer 31

Situations involving majority opinion where people alter their opinions to the majority view.