Value Added Services Flashcards
What are pharmacists and pharmacy organizations marketers of? (2)
- goods
- value added services
What are challenges for pharmacists/ organizations? (3)
- identify consumers
- evaluate needs
- develop products to meet consumer needs along with personal, professional, and organizational needs
The purpose of public health is to: (3)
- prevent disease
- promote health
- prolong life among the population as a whole
T/F Activities of public health aim to provide conditions in which people can be healthy and focus on ENTIRE populations
TRUE
T/F Public health DOES focus on the individual patients or disease
FALSE: DOES NOT
What is the primary role of pharmacist in public health?
assuring safe and effective use of medications (sage guarding preparation and distribution of drug products)
T/F Pharmacists’ role in health care have evolved over time
TRUE
T/F The GA pharmacy practice act changed after Hurricane Katrina
TRUE
What are the 3 major functions of public health?
- assessment
- policy development
- assurance
3 Major Functions of Public Health:
_________: of patient, population, disease state
assessment
3 Major Functions of Public Health:
_____:rules and regulations of what we can and can’t do as pharmacists
policy development
3 Major Functions of Public Health:
_______: quality control and quality assurance
assurance
RPh collaborate to identify ideal treatment regimens using: (3)
- clinical information (i.e. guidelines, primary literature)
- epidemiological data
- economic data
What are some examples of public health value added services? (3)
- immunization delivery (increase access to vaccines–> increased # of americans vaccinated–> preventable morbidity and mortality)
- smoking cessation (increase education–>prevent morbidity and mortality)
- medication errors
______ + _______ initiatives meet the business plan
pharmacist + public health
T/F The process of “business planning” for value added services is the same for a product or a service.
TRUE
What all is included in the business planning process for value added services? (5)
- mission and vision statement
- evaluate the market
- consider the competition
- willingness and ability to pay
- SWOT analysis
When evaluating the market, you should target…
the largest population size; target those also outside the patient (caregivers, physicians)
Who typically pays for value added services? (4)
- patients
- third party payers
- government
- employers
T/F Value added services CAN be added with the “hope” that consumers will accept them
FALSE: CANNOT
Yes or No: Should pharmacy managers use business planning as a tool to evaluate a value-added service
YES
