Uno Reversed

Question 1

Slogan

Answer 1

A Word or Phrase that is easy to remember and is used to market a Product or Brand etc.

Question 2

USP - Unique Selling Proposition

Answer 2

The benefit from a Product or Service that differentiates it from other Products or Services

Question 3

Keyword

Answer 3

A Word used when running a search online

Question 4

Product life Cycle

Answer 4

A Model that Shows the Path of a Product, from its introduction, growth, maturity, and Sales decline

Question 5

Product Placement

Answer 5

Making a Product visible in a Film or Television Series; a Service you have to pay for!

Question 6

Product Launch

Answer 6

When you put a Product on the market for the First time.

Question 7

Physical evidence

Answer 7

Part of the marketing Mix that covers what the Customer Sees such as the Companys Premises, the packaging, the Web Site etc.

Question 8

Grey or Silver market

Question 9

Endorsement

Question 10

Brand extension

Question 11

Word of mouth

Question 12

POS - Point of sale

Question 13

Tweenagers

Question 14

Supply Chain

Question 15

Brand positioning

Question 16

Niche marketing

Question 17

AIDA - Attraction, Interest, Desire, Action

Question 18

4 P‘s

Question 19

Brand

Question 20

Buzzword