Unit one Flashcards

0
Q

Graphic

A

A term that describes the things we dee

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1
Q

A term that describes the things we see

A

Graphic

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2
Q

Communications

A

A term that refers to the exchange of information in any form

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3
Q

A term that refers to the exchange of information in any form

A

Communication

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4
Q

Examples of communication

A

Newspapers
Magazines
Greeting cards

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5
Q

Design

A

Assures that the printed image conveys the intended message

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6
Q

Assures that the printed image conveys the intended message

A

Design

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7
Q

Specifications

A

The guidelines used to determine the format and cost of the final project

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8
Q

The guidelines used to determine the format and cost of the final project

A

Specifications

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9
Q

Copy

A

The written material or text produced b w don outer or other output drvice

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10
Q

The written material or text produced by a computer or other output device

A

Copy

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11
Q

Line art

A

An image consisting if solid lines on a white or contrasting background

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12
Q

An image consisting I solid lines on a white or contrasting background

A

Line art

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13
Q

Continuous tone

A

Material with gradiations of tones or shades from light to dark

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14
Q

Material with gradiations of tones or shades from light to dark

A

Continuous tone

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15
Q

2 classifications of editing

A

Content editing

Copy editing

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16
Q

The process of electronic page composition

A

Text, line art, and photographs in fork are manipulated on a computer minister to assemble the final page
Completed pages are then output to a printer or plate maker

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17
Q

Photo conversion

A

General term for processes that use light to place the original image onto a light-sensitive material

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18
Q

General term for processes that use light to place the original image onto a light-sensitive material

A

Photo conversion

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19
Q

Process camera

A

A traditional piece of equipment used to make enlargements reductions, and same sized reproductions for use in page composition or stripping

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20
Q

A traditional piece of equipment used to make enlargements reductions, and same sized reproductions for use in page composition or striping

A

Process camera

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21
Q

Scanner

A

Used to convert the light and dark values of the original (like a photograph) to digital form and store the image and an electronic file

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22
Q

Used to convert the light and dark values of the original (like a photograph) to digital form and store the image and an electronic file

23
Q

Computer-to-plate

A

The plate making method that uses a computer to prepare the plate

24
The plate making method that uses a computer to prepare the plate
Computer-to-plate
25
Two basic types of presses
Sheet-fed | Web-fed
26
Binding
The process of joining together multiple pages of a printed product by various means
27
The process of joining together multiple pages of a printed product by various means is called
Binding
28
Various products that enhance the final printed product are considered what?
Finishing operations
29
Finishing operations
Various products that enhance the final printed products
30
What's the single most significant development inhuman history?
Pronting
31
Drawings that carry meaning because they look like real objects
Pictographs
32
Pictographs
Drawings that carry meaning because they look like real objects
33
1200 BC - Phoenicians realized it was hard to do what using pictographs?
To depict abstract ideas like love and hate
34
Simple drawings that symbolize ideas it concepts rather than concrete objects
Ideographs
35
Ideographs
Simple drawings that symbolize ideas it concepts rather than concrete objects
36
Who developed ideographs?
The phoenicians
37
The idea of representing sounds by symbols is known as what? It is the basis or most modern languages
Phonetic symbol system
38
What is the phonetic symbol system?
The idea of representing sounds by symbols
39
Printing cycle
``` Identify a need Creating an image design Distributing the printed message Image carrier preparation Image transfer Finisheing ```
40
What are made in the image design step?
Sketches and final layouts
41
Sketches and final layouts are made in which step of the punting cycle?
Image design
42
Image conversion consists of transferring what digitally to the image carrier prepqration
Images
43
The image must be printed onto what during the image transfer step
A reciever material
44
Finishing is the last step, which combines what?
The printed material into the finished product
45
Done by company that is willing to take in nearly any sort of printing job
Commercial printig
46
Some companies provide services only to the printing trade
Trade shops pringing
47
Limited type of jobs performed by a company
Special service printing
48
Used electrostatic printing, these are places like copy shops
Quick printing
49
Any printing operation that is owned by, and serves the need if, a single company or corporation
In-plant printing
50
A category where thousands of companies produce daily or weekly newspapers or periodicals
Publishing
51
Involves the printing of containers and consumer products
Paxkaging
52
Any of the companies that provide raw materials for the printing industry - materials include paper, ink, equipment, etc
Related knsistries
53
The largest manufacturing industry in the US in terms of establishments
Printing
54
There are over 44,000 _______ in the US
Printing olants
55
Printing plants provide how many jobs?
1.1 miklion
56
Printing plants produce approximately $157 billion in printed products and services each _____
Year