Unit 7 Flashcards
What is a mission statement?
sets out the purpose of a business
What is the purpose of a mission statement?
- allows everyone in a business to know what they are doing
- used to motivate employees
- make decision making easier
What is a vision statement?
sets out what the business wants to do in the future
What will influence a business’s mission?
- the values of the founders of the business
- the values of the business’s employees
- the industry of which the business is part
- society’s views
- the ownership of the business
What are corporate (strategic) decisions?
long term goals
- turn the mission statements into something more quantifiable
What is meant by short-termism?
the pressure to deliver quick results which may harm longer term development
What is the difference between strategy and tactics?
strategy is a long term
tactics is short term
What is functional decision making?
is taken by managers responsible for one aspect of the business
What does SWOT analysis mean?
strengths weaknesses opportunities threats
What is SWOT analysis?
is a method of strategic analysis which considers the internal and external environment of the business
What can SWOT analysis help do?
support managers to develop strategies which reduce threats and weaknesses.
What are the benefits of SWOT analysis?
- low cost
- easy to use for all types of businesses
- encourages management teams to develop plans that are logical
- helps minimise threats
What are the limitations of SWOT analysis?
- only cover issues which are classified as strengths, weaknesses, threats and opportunities. Some issues might cover 2 of these
- offers a lot of information but no resolutions so requires further analysis
What is the political environment?
is the actions taken by local, national or international authorities that affect the activities of a business
What are some examples of how political environment could affect business’ activities?
- encourage enterprise
- regulation of markets
- country’s infrastructure
- environmental issues
- international trade
What does the government do?
encourages people and organisations to develop their ideas as well as to establish and expand their businesses
What is the aim of the government?
to promote enterprise and reduce the degree of risk.
How could we check whether enterprise is being promoted?
self-employment figures
What are the examples of financial support available for small businesses?
- Enterprise allowance
- Funding for lending
- Enterprise finance guarantee (EFG)
What are the examples of non financial support available for small businesses?
- Finance and cash flow
- Recruiting and developing staff
- Improving leadership and management skills
- Marketing, attracting and keeping customers
- Making the most of digital technology
How else does the government also support enterprise?
- reducing the number of regulations which constrain business activity
- range of schemes to develop new products and processes
- work directly with schools and colleges to encourage the use of schemes
What are regulations?
is the enforcement of principles or rules from of law
What are regulators?
are there to support those they regulate to comply with the rules in a variety of different business activities
How does regulation affect businesses?
- Create free and fair competition between businesses
- Regulate high profile industries - banking and financial services
- Privatised monopolies to protect consumers and other businesses
- Self regulation by businesses
How can regulation create free and fair competition?
- Imposing ‘windfall’ taxes
- Controlling prices - limiting price rises in line with inflation
- Restricting rates of return on capital invested by businesses - they can’t set excessively high prices, could lead to higher prices as no incentive to reduce costs
- Unbundled access - allows new entrants to a market access to the facilities of existing producers to encourage competition
What are windfall taxes?
taxes on excessive profits and occur for businesses with too much market power
What impact will regulation have on UK businesses?
- Stops them maximising profits by charging higher prices
- Bad publicity if fined or other sanctions
- Take a range of functional and strategic decisions to reduce the impact of any threat - make lower risk decisions
- Avoid tightly regulated markets
- Provides a stable long term environment to operate
- Reduces barriers to entry - provides competitive opportunities for new entrants
What is infrastructure?
transport, communications and energy supply
What are the types of non-financial data?
- big data
- data about competitors
- environmental data
- marketing data
What is big data?
large data sets which shows the trends in consumer behaviour
What can big data be used to measure?
- capacity utilisation
- measure of quality
- productivity of labour and capital
What is single factor productivity?
measure output in relation into single inputs e.g capital and labour productivity
What is multifactor productivity?
measure output in relation to all inputs
How can quality be measured?
- customer satisfaction
- repeated sales
What are the environmental issues?
- emissions to land, water and air
- use of sacre and non-renewable resources
What is environmental data used?
to compare to official guidelines and regulatory limits
What are core competencies?
basics in order to gain a competitive advantage
Why are core competencies important?
- competitive advantage
- enhances the businesses performance
- adds value
- market power - distinct products
What are the 2 issues with core competencies?
outsourcing
outdated
What are the other ways of assessing performance?
Elkington’s triple bottom line
Kaplan and Norton’s balanced scorecard
What are the 4 perspectives in the balanced scorecard?
- financial performance - revenue
- internal processes - productivity
- organisational capacity - training
- customer value - loyalty
What is the aim of the balanced scorecard?
is to align the businesses activities to the vision and strategy of the business
- also to improve internal and external communications
- monitor performance against strategic goals
What are 3 components of Elkington’s triple bottom line?
people planet profit
What is profit in Elkington’s triple bottom line?
broader the community the business operates in