Unit 4: Observational Learning Flashcards
What is attention?
Attention relates to the information that you are actively processing, either consciously or outside our conscious awareness. Attention can be focused on events that are taking place in the environment (external) or inside our minds (internal) and shift consciously or unconsciously.
What is modelling?
Modelling is the tendency for a person to copy the behaviour or attitude that is demonstrated by another person (also known as observational learning)
What is motivation?
Motivation is the drive to perform a behaviour which achieves a certain goal
What is observational learning?
Observational learning is where a person learns by watching the behaviour demonstrated by another. Originally called social learning theory
What is reinforcement?
Reinforcement is any event that strengthens the likelihood of a particular response occurring over time
What is reproduction?
Reproduction is when a learner generates behaviour previously learnt in the the process of observational learning
What is retention?
Retention is learning stored in memory
What is the social learning theory?
The social learning theory describes the way in which people acquire certain behaviours by watching and learning from their role models. This was the initial focus of observational learning.
