U10 Focus Questions Flashcards

1
Q

Does knowledge of book history enable a better understanding of new media?

A

Yes, we understand what happened when we went from orality to literacy, changing production and publishing practices, therefore we can predict what happens now as we move to digital spaces and we can prevent the loss of the physical book

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2
Q

What is technological determinism. and how does it affect perceptions of reading?

A

Technological determinism is a theory that suggests that technology is the driving force behind social change and human progress. According to this theory, advancements in technology significantly impact and shape society, its culture, and its behavior.

When it comes to reading, technological determinism suggests that advancements in technology, such as e-readers or audiobooks, are completely reshaping how we read and experience literature. Some people who subscribe to this theory believe that traditional ways of reading, such as reading physical books, are becoming obsolete and will eventually disappear or be replaced altogether.

However, it’s important to note that technological determinism is not a universally accepted theory. Many people believe that while advancements in technology do have an impact on our reading habits, they do not necessarily determine or dictate them. It is possible for people to continue to enjoy reading physical books while also utilizing new technologies to enhance their reading experience.

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3
Q

How do new media such as the Internet alter the concept and practice of authorship?

A

With the rise of social media and online publishing platforms, individuals can now create and share their own content on a global scale, thus bypassing traditional gatekeepers of the publishing industry.

This shift has led to a democratization of authorship, where anyone with access to the Internet can become a content creator and disseminate their ideas and opinions to a vast audience. Online technology has enabled new forms of writing and storytelling, such as blogs, podcasts, and interactive media, that challenge conventional notions of what constitutes a “text” or a “book”. It has also brought new challenges related to copyright, ownership, and plagiarism, as the ease of copying and sharing digital content has made it more difficult to attribute authorship and protect intellectual property.

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4
Q

What connection can be made between Leith’s social history of English, McHoul’s effective semiotics, and how we understand, develop, and use new media?

A

Leith’s social history of English highlights the evolution of language and how it reflects changes in society, culture, and power dynamics over time. McHoul’s effective semiotics, on the other hand, focuses on the study of symbols and signs and how they are used to convey meaning in different contexts.

When we apply these concepts to new media, we see how language and symbols are constantly changing and evolving to adapt to new forms of communication. For example, social media platforms have introduced new forms of communication, such as emoji and hashtags, which have become integral parts of online communication.

Understanding the social history of language and effective semiotics can also help us develop and use new media. By analyzing how language and symbols are used in different contexts, we can create more effective communication strategies and design more user-friendly interfaces. This can lead to better engagement and more meaningful interactions on new media platforms.

Overall, the connection between Leith’s social history of English, McHoul’s effective semiotics, and new media lies in their shared emphasis on the importance of language and symbols as tools for communication and reflection of cultural and societal changes.

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5
Q

How does book history inform the “liberation of information” by new media?

A

Books were traditionally the primary means of disseminating knowledge and information to the public. However, books were restricted by several factors such as the high cost of printing and distribution, limited availability, and censorship.

The advent of new media technologies such as the internet, social media, and digital publishing platforms has significantly transformed the way information is accessed and exchanged. These technologies have significantly reduced the cost of production and distribution of information, making it accessible to a vast audience at a fraction of the cost of traditional methods.

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6
Q

Is Darnton’s communication circuit still useful in the digital age?

A

Although the ways in which people consume information has changed with the advent of technology, the basic principles of communication and dissemination of knowledge remain the same. For example, authors still rely on publishers to market and distribute their work, libraries still play a central role in cataloging and providing access to information, and readers still seek out and consume information from a variety of sources. The digital age has simply altered the methods and speed of communication, but the underlying concepts remain the same.

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7
Q

What does it mean to view the book as a machine? Does this make more or less sense with online publishing and reading than with print books?

A

Viewing a book as a machine means considering it as an assemblage of parts that work together to produce a specific output, namely, the reading experience. This perspective implies that a book can be analyzed and optimized, just like a machine, in order to enhance its quality, usability, and efficiency.

When it comes to online publishing and reading, the machine metaphor makes a lot of sense because digital books are essentially software applications that can be programmed, designed, and customized in various ways. For example, e-books can include interactive features, multimedia elements, and adaptive content that adapt to the reader’s preferences and learning style. Furthermore, online publishing platforms allow authors and publishers to track and analyze reader data, such as reading speed, engagement, and feedback, in order to improve the book’s performance and relevance.

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8
Q

What is the significance of new digital devices and platforms (e.g., SCALAR, wordpress, twitter, facebook) to the history and future of communication, publishing, reading, and/or education?

A
  1. Communication: Social media platforms like Twitter and Facebook have made it easier for individuals and organizations to communicate with their audience. These platforms have also democratized the flow of information, allowing ordinary people to have a voice and influence in public discourse.
  2. Publishing: Digital publishing platforms like WordPress have made it easy for individuals and small organizations to publish their work and reach a wide audience. This has led to an explosion of independent publishing, with more people able to share their ideas and stories than ever before.
  3. Reading: Digital devices like e-readers and tablets have made it more convenient to read books and other publications. This has also led to new reading experiences, like interactive e-books and multimedia publications.
  4. Education: The rise of digital platforms like SCALAR has transformed how we think about education and learning. These platforms allow for collaborative learning experiences that are accessible to everyone, regardless of their location or background.

Overall, the significance of new digital devices and platforms is that they allow for greater access to information, new modes of communication and collaboration, and enhanced educational opportunities. These developments are likely to shape the future of communication, publishing, reading, and education in profound ways.

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