Types of culture

Question 1

Cultural diversity

Answer 1

Differences and variety found in societies
> intercultural- differences between entire society. Example is difference between British and Bangladeshi
>intracultural- differences within one particular society
Example is class,age,sexual, political etc diversity in the U.K

Question 2

Cultural hybridity

Answer 2

Merging of two or more cultures

Example is Brasians which is a mixing of British and Asian culture

Question 3

Subcultures

Answer 3

A culture within a culture a culture. A smaller grouping of people who share distinctive norms and values within wider culture.
Example is youth subculture such as punks and emos

Question 4

High culture

Answer 4

Refers to the cultural practices that are associated with the powerful and elite or upper social classes

Question 5

Popular culture

Answer 5

Enjoyed by th majority

Studies:
Strinati: media promotes popular

Clarke and Critcher: popular culture is having a negative effect on us.
> this culture is shallower compared to higher culture
> this culture is taking from high culture

Question 6

Global culture

Answer 6

Connected to globalisation and the rise of the global village (McLuhan) this ,Evans that the world has become a small village
Example is:
Hollywood films
Mc Donald's 
Starbucks
Music

Question 7

Consumer culture

Answer 7

Related to the things we consume and use in society.

Case study:
Lury (1996) identifies features of a consumer culture:
> the availability of a wide range of consumer goods
> shopping is seen as a leisure pursuit
> different forms of shopping are available such as large shopping centres, the internet and local shops
> being in debt is accepted as a social norm
> the packaging and promotion of goods is amlarge scale buisness