types of conformity and explanations for conformity Flashcards
what is conformity?
a type of social influence
what is the definition of conformity?
yielding to group pressures
who proposed 3 types of conformity?
Kelman
what are the 3 types of conformity?
- internalisation
- identification
- compliance
what is internalisation?
Making the beliefs, values, attitude and behaviour of the group your own
what is the strongest form of conformity?
internalisation
why does internalisation often occurr?
as a result of informational social influence
is the change of view in internalisation permanent?
yes
what is identification?
Temporary/short term change of behaviour and beliefs only in the presence of a group
what is compliance?
This means to follow other people’s ideas/to go along with the group to gain their approval or avoid disapproval. You publicly agree but privately disagree
is compliance permanent?
no
why does compliance often occurr?
as a result of normative social influence
what is informational social influence?
When someone conforms because they want to be right,
so they look to others by copying or obeying them, to have the right answer in a situation
what does ISI usually lead to?
internalisation
when does ISI usually occurr?
in situations where we do not have the knowledge or
expertise to make our own decisions