Types and explanations for conformity AO3 Flashcards
What are the 4 evaluation points?
- research support for ISI
- research support for ISI
- individual differences affect NSI
- NSI has real world applications
What evidence supports research support for NSI
LinkenBack and Perkins (2003)
What evidence supports research support for ISI
Lucas (2006) and WittenBrink and Henley (1996)
What evidence supports the individual differences for NSI
McGhee and Teevan (1967)
What evidence suppports that NSI has real world applications
Nolan et al (2008)
What did Wittenbrink and Henley (1996) find?
Participants exposed to negative information about African Americans (which they were led to believe was the majority view) later reported more negative beliefs about a black individual.
Which explanation does Lucas et al (2006) support?
Informative Social Influence
Lucas et al (2006) findings:
In a maths tests students we more likely to conform when they were faced with more difficult questions, than easier ones.
What is a major limitation to research into explanations and types of conformity?
Temporal validity
- It is possible that the culture at the time caused different reasons for conformity
Can the two-way process be merged? (Give an example)
Yes
Asch conformity decreased when someone else went against the majority, this means that not wanting to get it wrong and also be liked was considered
What did McGhee and Teevan (1976) suggest?
Not everyone is as easily influenced by normative social influence
High need of affiliation were more likely to conform.
What did Nolan et al (2008) investigate?
- whether people desired the influence of social norms on their energy conservation behaviour
What did Nolan et al (2008) find?
- that the people who believed that the behaviour of their neighbors had the least impact on their own energy conservation, yet results show it had the strongest impact
what did McGhee and Teevan (1967) find
some people have a greater need to be liked than others. They are called the nAffiliators, and they are more likely to conform