TP& Exploitation

Question 1

Why is it important to split the Technology Development and the Product development process? – 1 point

Answer 1

In companies that are not separating Technology Development and Product Development have the tendency to look for low-risk technology developments

Question 2

Name Criteria to measure the success of Technology Development and Product development- 3 points

Answer 2

Technology Development:

1. Customer benefit
2. Creativity
3. Level of innovation

Product Development:

1. costs
2. time
3. quality

Question 3

What are the key challenges and tasks of technology exploitation?- 1 point

Answer 3

-> change the way of thinking and find new markets for the own technologies

The challenge is to identify markets that are similar to core competencies