Theories Quiz Flashcards
Image and Personal Branding
a verbal and visual representation of a person
I-It/I-You/I-Thou
impersonal, acknowledgement, or cherished
Johari Window
a manner of identifying the degree of self-closure a person reveals: open, blind, hidden, unknown
Double Speak
Language used to confuse or deliberately distort its actual meaning
Cognitive Dissonance Theory
the feeling of uncomfortable tension due to two conflicting thoughts and beliefs
Communication Accommodation Theory
the tendency for people to change their behavior to get approval and set a positive image
Cultivation Theory
concept that personal beliefs are based on media messaging
Dramatism Theory
concept that life is viewed as a drama
Expectancy Violation Theory
theory that emphasizes how others will and should react based on social customary norms
Information Manipulation Theory
strategically controlling one’s behavior and image
Interpersonal Deception Theory
persuading by omitting information, telling untruths, and not directly addressing the subject
Relational Dialectics Theory
contradictions in interpersonal relationships that must be managed to sustain a positive relationship
Symbolic Interactionism Theory
personal behavior and communication interactions are based on how individuals place meaning and interpret things, people events
