The wider world Flashcards

1
Q

What are external factors?

A

Factors influencing a business that are outside the control of the business

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2
Q

Define interest rates

A

The price of borrowing money

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3
Q

Define globalisation

A

The move by businesses to operating on a global scale

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4
Q

What are multinationals (TNCs)?

A

Businesses with operations in several different countries

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5
Q

Define global brands

A

Brands that are recognised all over the world, e.g. McDonald’s, Coca-Cola

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6
Q

Define exchange rates

A

The price of one currency to other countries

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7
Q

What is the European Union?

A

A ‘club’ of 27 member states that act and trade together

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8
Q

Define single European market

A

Within EU borders, goods and labour are free to move as if there were no borders

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9
Q

What is trading bloc?

A

Countries that gain trading power by trading as one group

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10
Q

What is harmonisation?

A

Making things the same in all member countries

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