The Rhetoric Flashcards

1
Q

Assumptions

A

1) Effective public speakers must consider their audience

2) Effective public speakers must employ number of proofs in their message

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2
Q

Proofs: Ethos

A

The image of the source of the message

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3
Q

Proofs: Pathos

A

The emotions / the emotional state of the receiver, the emotions of the audience

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4
Q

Proofs: Logos

A

It’s about the argument and the nature of the message

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5
Q

Canons of Rhetoric: Invention

A

The generation of your ideas. Generating those ideas with Ethos and Pathos involved

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6
Q

Canons of Rhetoric: Arrangement

A

How you put the message together, how you organize it. Organizing the ideas to be most effective

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7
Q

Canons of Rhetoric: Style (verbal)

A

The language choices of the speaker. Word choice with different people

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8
Q

Canons of Rhetoric: Delivery (nonverbal)

A

The nonverbal behaviors. Eye movement, body movement

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9
Q

Canons of Rhetoric: Memory

A

The storing of relevant info in your mind that you may or may not draw form / use when you’re in the interaction

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10
Q

Critique:

A

Test of time: (+) It’s the oldest
Heurism: (+)
Logical consistency: (-)

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