the product Flashcards

1
Q

when was the gq magazine launched?

A

1931

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2
Q

what was gq originally called?

A

gentleman’s quarterly

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3
Q

what did gq aimed specifically at?

A

fashion industry insiders

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4
Q

why did they rebrand to GQ in 1967?

A

due to its popularity with customers

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5
Q

who is gq produced by?

A

condé nast

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6
Q

what is gq considered as?

A

a multi-platform brand

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7
Q

each issue is published in what? (2)

A

print and digital

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8
Q

what does british gq sells itself as?

A

The greatest magazine around. The men’s magazine with an IQ. Whether it’s fashion, sport, health, humour, politics or music, GQ covers it all with intelligence and imagination

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9
Q

who are gq target audiences?

A

abc1
ages between 20 and 44

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10
Q

what is gq’s monthly print readership?

A

212, 000

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11
Q

how many online boasting monthly unique users does gq have?

A

over 2 million

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12
Q

how many social media followers does gq have?

A

more than 2m followers

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13
Q

how is gq funded?

A

by magazine sales and advertising

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